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Allison Plitt Basile

UX Copywriter | Editor | Technical Writer

Location icon United States

Is your digital space bogged down by murky, lackluster content?

I’m a dynamic UX content manager, writer and strategist. My passion for creating useful, engaging copy drives deliverables that inform and delight audiences—while advancing strategic business goals across Digital, Financial, Publishing, Automotive, and Pharma sectors.

See a career cross-section of my writing samples below.


Digital & Web-Optimized

Owner Support Website
In-Vehicle Technology

Wrote support article introducing customers to automaker's latest in-vehicle technology. (To view, click vehicle selector "Close" arrow.)

Kindle Edition Novel
Little Book of Bad Intentions

An aging playboy races to murder his ruthless trophy wife—before Alzheimer’s sets in, and he can’t remember where he’s stashed the body.

Online Brokerage
Margin Trading

Created marketing page that evangelizes a customizable, active trader online experience, while posing the advantages and risks.

Mobile UX & Marketing

Corporate Website
Hero Banner Copy

Wrote copy and selected graphic for corporate website's Hero image, promoting range of eco-friendly vehicles.

Solution Finder
Webby Awards Honoree

Created content and taxonomy for award-winning, user interface that allows vehicle owners to pinpoint solutions to specific problems.

Mobile Banking App
Interactive Content

Crafted conversational, interactive screen content for a digital wallet experience that engages, empowers, and rewards users.

Technical Writing

Software Development
Release Management

Created developer-facing Change Management plan for enterprise-wide Endeca initiative.

Corporate Website
Investor Information

Posted Fortune 10 company's financial reports and investor events, using AEM Authoring tool.

Best Practices: SEO, SOP & ADA

Best Practices
Search Engine Optimization

Wrote Confluence wiki page detailing SEO guidelines to improve corporate site's visibility on organic, search engine result pages.

Help Desk Workflows

Authored standard operating procedure to specify Help Desk's day-to-day workflows, e.g., escalation of Business Critical outages.

ADA Compliance
Site Content Accessibility

Created screen reader friendly copy decks to support Americans with Disabilities Act, allowing equal opportunity, desktop/mobile access.

Technology Training

Content Management
Vignette User Guide

On corporate wiki, authored Vignette Content Tool User Guide to help online magazine editors manage content.

Content Authoring
Building AEM pages

Used Confluence wiki to create guide for building corporate site web pages with AEM Authoring template.

Content Management
Website Maintenance

For vehicle services website, developed step-by-step, AEM CMS authoring deck, detailing components and publishing workflows.

Workflow Diagrams

Digital Publishing
CMS Environment Schema

Used Visio to create Vignette CMS flow, supporting move to new, managed hosting service.

Digital Publishing
IT Cloud Workflow

Created Visio diagram on corporate wiki, detailing online magazine's publishing approval flow.

Web Development
Framework Flows

Used Visio to develop flows for Rails application and Endeca Delete Tool.

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