Alexandra Roach

Print, online and multimedia journalist

Writer, reporter and investigator specialising in:

business || media || politics || pop culture || cinema || television || music || photography || advertising || theatre || marketing || travel || education || community || finance
The stories collected below are merely a sample of my work. Please see my Pressfolio page for my main portfolio. For my full portfolio and resume, email [email protected]


John Hartigan: 'The ad market is the worst I've seen it'
Exclusive: Former News Limited boss John Hartigan's analysis of the state of the media and advertising industries.
Experts at loggerheads over govt subsidisation of newspapers
The debate over government subsidisation of newspaper reignited when MPs called for it to be introduced to fund journalism.
Fairfax recruits while redundancies roll out
Fairfax is advertising new roles internally as its voluntary redundancy scheme opens as part of the media company's wide-scale restructure.
Tobacco trademark stoush won't hit other industries
Exclusive: Experts and commentators in the brand management and advertising fields weigh in on the potential impact of the then-undecided High Court case about the plain...
Tony Kendall: Fairfax ignores print at its own peril
Exclusive: News Limited's director of sales Tony Kendall warns Fairfax Media is endangering its future by ignoring its print products.
Newspapers will survive, ad prices won't: Analysts
As Fairfax Media and News Limited restructure amid falling advertising revenue and circulation, industry analysts have argued newspapers will survive, with the major issue of...
ACP to launch Elle in 2013
An Australian edition of 'Elle' Magazine has been confirmed for launch in 2013.


Circulation report: September 2011
An report of the print circulation results for the quarter written for Australia's newsagency trade journal. Co-written with the editor.
Annual Report: Lotteries
An annual report into the lotteries sector written for the industry yearbook of Australia's newsagency trade journal.
Newsagents' Marketing Groups
An annual round-up of newsagency marketing groups written for the industry yearbook of Australia's newsagency trade journal.
Annual Report: Circulation
An annual report into print circulation written for the industry yearbook of Australia's newsagency trade journal. Co-written with the editor.
Newsagents of the Year: 2011
A report on the winners of the 2011 Newsagents of the Year awards for Australia's newsagency trade journal. Co-written with the editor.


Firewall of Lies
An op-ed piece about the proposed mandatory internet filter of the Rudd era.
Five Obselete Gadgets Making a Trendy Comeback
From typewriters to boomboxes, five gadgets from the analogue age seeing a second wind due to a mixture of nostalgia and the hipster movement.
Internet blackout against filter
Public protest about the Rudd Government's proposed mandatory internet filter intensified with the launch of the Great Australian Internet Blackout movement.


Take Better Travel Snaps: Set Yourself Photo Challenges
Want to take better photos on your travels? Try these three easy photo challenges. Written for Switched on Media and Stocklands.
How to Set Realistic Holiday Budgets
Sadly, half the battle of travelling often has to do with money. The first thing, of course, is making sure you have the money for the holiday you want to have, and not just...

Community News

Strumming their pain: musical interlude at Villawood
DO you have an old guitar at home, sitting in the cupboard gathering dust? Volunteer music teacher Philip Feinstein would be most grateful if you’d donate it to the refugees he...
$30,000 for a 30th birthday
Turning 30 is often considered a milestone, but few are celebrating it like Bolivian-born Adam Brisson, who will swim 30 kilometres to raise $30,000 for the La Paz orphanage he...
Ways to have safe fun
The Bondi BLYMP music festival celebrate and discovers young musical talent and is one of the few under-18s music events on offer in Sydney.
Mr Bondi: male beauty on display
A beauty pageant like no other, the annual Mr Bondi contest searches for the ultimate Bondi Boy.

Property and Real Estate

Understanding Your Rental Agreement
Five legal requirements and obligations renters need to be aware of before they commit to a rental agreement.
Five things to remember when renting or buying
Five legal requirements to keep in mind when you are looking to buy or rent a home or apartment. Written for Switched on Media and Stocklands.

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