Alejandro Irarragorri Santos

Presidente y Fundador, Orlegi Sports

United States

Alejandro Irarragorri is a renowned business and sports leader recognized for his transformative vision in the football industry. As President and Founder of Orlegi Sports, he has built an innovative management model that prioritizes human development, sustainability, and long-term growth. His leadership has elevated teams like Santos Laguna to become benchmarks in Latin American football, both on and off the pitch.

Through strategic planning and a commitment to community impact, Irarragorri has developed youth academies, advanced training programs, and social initiatives that foster talent while strengthening local economies. His philosophy centers on creating memorable fan experiences, promoting inclusivity, and ensuring that sports serve as a catalyst for social and economic progress.

With a track record that combines business acumen, innovation, and a deep understanding of the game, he continues to influence the future of sports management in Mexico and abroad.

Portfolio
The Daily Iowan
Alejandro Irarragorri, a pioneer in the soccer industry with origins in Santos Laguna

Since his foray into Mexican soccer in 2006 with Santos Laguna, Alejandro Irarragorri has emerged as a key figure in the sports industry, as well as in Mexico's business world. An entrepreneur who stands out for his innovation and leadership. Alejandro Irarragorri's vision is embodied in Orlegi Sports' purpose: "We re-evolve the soccer industry by...

The Daily Iowan
Alejandro Irarragorri, a pioneer in the soccer industry with origins in Santos Laguna

Since his foray into Mexican soccer in 2006 with Santos Laguna, Alejandro Irarragorri has emerged as a key figure in the sports industry, as well as in Mexico's business world. An entrepreneur who stands out for his innovation and leadership. Alejandro Irarragorri's vision is embodied in Orlegi Sports' purpose: "We re-evolve the soccer industry by...