Adam A Durso

7 Salon Suite Decor Ideas

Fun article outlining design ideas, tips, different aesthetics and moods for salon suites. Lots of engagement via social. Part of a content cluster emphasizing Vagaro's partnership with salon suite franchise, Salons By JC).

Recession-Proof Your Salon: A Guide to Thrive Through Economic Downturns

Explores easy-to-apply solutions for salons to maximize revenue during uncertain economic times.

Do LGBTQIA+ Consumers Feel Represented in the Hair and Beauty Industry?

Published on Vagaro Pro Blog, picked up by Beauty Launchpad. Insights from a survey of hundreds of LGBTQIA+ beauty consumers.

Microblading Aftercare: A Complete Guide to Pre- & Post-Care

Comprehensive aftercare instructions for those interested in microblading. Worked for both B2B & B2C focus.

SOAP Notes Examples for Mental Health

Highest performing of a series of high-performing Forms-based articles about how to create SOAP notes for a mental health setting.

Beyond the Studio Doors – Unlocking New Revenue Streams for Fitness Businesses

A deep dive exploring additional revenue opportunities for small gyms and boutique fitness businesses, a major vertical for Vagaro.

Q&A With INKED, NYC

Q&A with Inked, NYC, a Vagaro customer and the Manhattan-based tattoo studio and gallery established by Inked Magazine, the world's top publication for the lifestyle of the tattooed.

Learn Which Gym Type is Right for You

If you're ready to join a gym, this article breaks down 6 major gym types, what they offer and how they can help you reach your fitness goals.

Top Spa Hangover Cures

Amusing piece published near St. Paddy's Day about the spa treatments that relieve hangover symptoms (all offered by Vagaro businesses)

Vagaro's Mental Health vertical page (Rebranded 2026 with SEO-optimized, benefit/outcome-focused language that speaks to mental health professionals)

Automatic Rent & Fees

Sales copy for the newly released Vagaro Rent & Fees feature, a highly anticipated software feature, especially for salons.

Vagaro coaching vertical sales page (Rebranded 2026 for SEO-optimization, with benefit/outcome language and value props that speaks to professional coaches)

Dual-Degree BA or BS/MS in Cybersecurity (4+1) at Quinnipiac University

A unique dual-degree program that seamlessly follows a bachelors degree with a masters in one of the world's fastest-growing and most lucrative fields.

MHS Physician Assistant at Quinnipiac University

QU's Physician Assistant MHS is possibly the university's strongest program and its most recognized nationally. The copy had to illustrate why.

School of Health Sciences at Quinnipiac University

The School of Health Sciences has many of QU's bread and butter programs, many of which enjoy high national rankings. My copy had to pay that off.

Vagaro: 220,000+ Pros Can't Be Wrong

Paid ad driving home how Vagaro is THE software for booking and business management for thousands of professionals.

"Oh, I love that for you..." (V1)

Funny "dis" ad directly calling out a chief competitor, featuring two software users side by side.

"Well, It IS a cute e-reader..." (V2)

A revised version of the "I Love That For You..." ad with side-by-side comparisons

Gain More Customers with 7 Quick Tips for Fitness Photos

Taking amazing fitness photos for your gym or personal training business doesn’t have to be hard—and this video proves it.

How to Run Your Yoga Studio Like a Business

To succeed, yoga studios & gyms need to be run like growing businesses—with these practices in mind.

Managing Multiple Business Locations: A Comprehensive Guide With Tools

An exhaustive e-guide for multi-location and enterprise business owners covering best practices for efficient daily management, setting SOPs, long-term growth and beyond.

Vagaro Master Class: Using Social Media to Grow Your Business

Part of Vagaro Master Class series. Follow-along workbook for UK-based stylist, salon owner and social media influencer, Jack Meade's, Master Class on social media strategy.

In Case You Missed It: Vagaro's Haircon Industry Insights

A workbook covering a range of topics from Vagaro's social sessions at Haircon, the premier trade event for the professional hair industry in the UK.

6 Tips For Building Your Personal Training Brand

Lead generating gated content. Guide for personal trainers going independent and building their brand identity

GLO Yoga's Success Story

Lead generating gated content. Success story detailing how a yoga studio owner scaled his business for expansion using Vagaro's scheduling and business management software

At Face Value: Alchemy Face Bar Case Study

A case study for use by Enterprise (5+ locations) sales team. Describes how Vagaro's enterprise features Alchemy Face Bar's continued growth possible.

Beauty at Scale: Lash and Company Case Study

How Vagaro's Enterprise Software Powers Lash and Company's Franchise Growth

Mindbody v. Vagaro: Value & Unwavering Service

From a series of one-pagers created for enterprise (5+ locations) sales team.

Quinnipiac Advertorial

A "town/gown" advertorial that shows Quinnipiac University's contributions to the town of Hamden throughout COVID-19 pandemic.

Grad Program Viewbook

Digital viewbook of Quinnipiac University's graduate program offerings

Student Affairs Annual Report

Annual report for Quinnipiac University Office of Student Affairs

Admissions Viewbook

The viewbook mailed by our Office of Admissions to potential future Bobcats that represents the university's quintessential student experience

2 Magazine Ads

Two magazine ads, "Because Fit Matters Most," (Amtrack Magazine) and "Decades of Impact" (Irish America Magazine).

Master of Arts in Teaching (MAT) Dual-Degree Program Brochure

Brochure for Quinnipiac School of Education's Master of Arts in Teaching (MAT) Dual-Degree Programs.

Clinical Partnerships Folder

Folder containing information on QU's Schools of Nursing, Health Sciences, and Medicine. Presented to potential clinical preceptors & partners

Gun safety and freedoms can co-exist with some policy changes

Economist and Yale law professor Ian Ayres thinks the key to gun control not restricting individual rights and liberties, but expanding them.

RAGE

Feature piece on 'RAGE,' a play about gun violence, school shootings and artistic responsibility, staged by the Quinnipiac Theater Department

Raising the Bar

(Feature story) DACA recipient Denia Perez spearheaded a successful initiative to amend the Connecticut Bar Association's admissions language to allow her and other DACA students to sit for the exam.

Despite The Cold: Goalie defends body against allergy to ice

Profile on D-I goalie Chris Truehl, who plays the sport he loves despite the intense allergy to the cold he developed training in the U.S. Air Force.

Digital Footprint Growing: Prolific Interactive on upwardly mobile track

Profile on tech entrepreneur Bobak "Bobby" Emamian, founder of digital product agency Prolific Interactive.

Where There's Smoke: Cigar maker paving his own tobacco road

Profile on Nicholas Melillo, master tobacco blender and founder and CEO of Foundation Cigars