Ashley Boynes-Shuck

Writer | Content Strategist | Music & Entertainment Storyteller | A&R, Sync, PR

United States

As an animal-lover, music generalist, and fashion enthusiast with 10+ years of experience in writing, communications, public relations, and creative marketing, I specialize in spotting trends, supporting talent, and crafting stories that resonate — particularly across the music, entertainment, and health & wellness sectors.

My work has appeared in HuffPost, MCG Jazz, IN Community Magazines, Pittsburgh Post-Gazette, Maniac Magazine, Teen Vogue, and Whirl, and I’ve led PR campaigns that secured placements in Rolling Stone, People, Variety, Entertainment Tonight, Vox, Good Morning America, and Consequence of Sound, among others.

A published author and medical reporter for Healthline and Bezzy, I’m currently exploring new opportunities in writing, PR, and marketing, with a focus on blending creative vision, narrative storytelling, and data-driven strategy-- especially in the music industry and nonprofit arts sectors.

I’m especially passionate about covering topics like pop culture, AI, current events, law, music, and physics, in addition to my music industry consulting work.

I hold certifications in Artificial Intelligence, Data Analytics, HIPAA Compliance, Positive Psychology, Songwriting, and Music Business;

I’m also a member of Mensa International, and was named one of Pittsburgh’s 40 Under 40, a Pittsburgh Fashion Hall of Fame inductee, and an Empowering Woman in Business.

Outside of work, I enjoy kayaking, writing poetry, attending concerts, birdwatching, listening to true crime and conspiracy podcasts, exploring the world of perfume, and growing my personal brand, Lyric & Muse.

Portfolio
the United Nations
02/07/2017
Gender Bias in Medicine | UN Women

The United Nations 'UN Women' Twitter account linked to my Healthline / Huffington Post article on Gender Bias in Healthcare.

DJ Bonics: The Intern Ashley Spot (96.1 KISS fm)
02/01/2007
Surviving Valentine's Day

Blog post for DJ Bonics of 96.1 KISS fm (an iHeartRadio, formerly Clear Channel Communications, station.)

Pittsburgh Post-Gazette Newspaper
06/25/2015
Book Review

Health Memoir - Book Review in Post-Gazette

Issuu
04/05/2013
IN South Fayette

Featured in IN South Fayette Magazine, Winter 2011 issue

Point Park University
Get Career-Ready with: Ashley Boynes-Shuck '24, M.A. in Professional Studies

Major/Program Professional Studies-M.A. College Activities Pioneer Records; 2024 PRSSA (Public Relations Student Society of America) conference Hometown South Fayette, Pa. Now Living In Robinson, Pa. Dream Job Public relations or marketing in the entertainment industry and/or writing for Rolling Stone Magazine!