Abbey Higginbotham

Columnist

United States

Abbey Higginbotham stands out in content creation and influencer marketing, with a knack for engaging storytelling and strategic collaborations. At Benzinga, she led content highlighting key events, demonstrating her ability to connect with audiences. Her role in developing an influencer program at Cognito Forms showcased her effective use of influential networks. With a journalism and social media management background, Abbey combines investigative rigor with digital engagement, making her a go-to professional for compelling content and audience engagement.

Portfolio

Benzinga

KWCH 12 News

https://www.kwch.com
Farmers' struggles continue with most of Kansas in 'extreme' or 'exceptional' drought

WICHITA, Kan. (KWCH) - The latest information from the U.S. Drought Monitor shows Kansas is getting drier. Thursday's report shows most of Kansas in either "extreme drought" or "exceptional drought." Kansas farmers say this year's drought is among the worst they've seen, impacting nearly every crop and nearly every county in the state.

https://www.kwch.com
Kansas NASA scientist plays major role in DART mission

WICHITA, Kan. (KWCH) - NASA successfully crashed their dart rocket into an asteroid Monday to further research redirecting outer space threats. One of the key players in helping make NASA's DART mission successful is Lindley Johnson, NASA's planetary defense officer from Kansas.

https://www.kwch.com
RSV cases on rise again in Kansas, across U.S.

WICHITA, Kan. (KWCH) - A common respiratory virus in children hospitalizes more than 50,000 each year. Adding to the concern this year is the earlier-than-usual start in the colder-weather season for cases to be rising.

https://www.kwch.com
Douglass mom shares son's RSV story, urges parents to act quickly

WICHITA, Kan. (KWCH) - An earlier-than-usual rise in RSV cases this year includes more cases of children being hospitalized . Thursday, 12 News spoke with a Douglass mother who has a message to share with fellow parents after dealing with virus's harsh realities for days.