Thijs Messelaar

Senior Copywriter + Content Strategist

United States

I'm known for consistently producing dynamic creative concepts and fresh, engaging copy. As a versatile writer, I craft short, attention-grabbing headlines and long-form thought leadership pieces.

- I have 20 years of experience creating compelling, results-driven, UX-focused copy.

- I have proven ability to develop and execute holistic, cross-channel campaigns that drive engagement and increase conversions.

- I’m adept at translating complex concepts into clear, audience-specific messaging while aligning with clients’ business goals.

- I possess a deep understanding of how to leverage data, research, and user empathy to optimize content strategy and execution.

My capabilities include: Writing, Editing, Website Information Architecture, Brand Voice Development, Email Marketing, GTM Marketing Strategy, Content Strategy, Blog Writing and Strategy, SEO, CRO, Direct Response Copy, UX and Micro-copy Writing

Portfolio

Featured

Websites + Landing Pages

Emails

Ads

Blogs

SumTotal
Overseeing a Remote Workforce | SumTotal

As businesses and communities reopen in the wake of the pandemic, many workers are heading back to the office. And many are not. Let's be honest: in life after COVID, working-from-home is quickly becoming known simply as "working."

Downloads

Print Collateral

Case Studies + Success Stories

Success Story
Launcher Stories: Aaron Alexius | Launch Academy

Aaron was an English teacher for 13 years in the Boston public school system, where he also enjoyed helping the engineering club. He ended up working in a technical pathway program with students who were developing their own video games and realized just how much he loved it.