Kent DuFault

Director of Content at Photzy.com & Web Content Writer for Gurushots.com

In May of 2015, I was promoted from Creative Copywriter to Director of Content and Chief Copywriter for Photzy.com. My new duties include researching, interviewing, and hiring new writers. I'm also developing long term strategies for the company's editorial and marketing content. I will continue to write serialized storytelling emails, landing pages, interviews, and social media content that markets and sells photography related products.

In February of 2016, I became the Partnership Manager for Gurushots.com. In this role, I will be developing relationships throughout different industries in an effort to acquire sponsorship partners for numerous Gurushots activities. In July 2017, I changed roles at GuruShots and became a Web Content Writer.

In addition, I write freelance blog posts, how-to books, quick guides, and specialized reports relating to the photography, food, and publishing industries.

I am a published short story author with published works in the horror, drama, science fiction, romance, and young adult genres. I am also writing a serial graphic novel on Instagram. It can be found at: @snapseedit

I worked many years as a professional photographer.

My interests lie in photography, writing, communication, advertising, public relations, storytelling, social media, video production, customer service, and business growth through an effective plan of communication for today's environment.

I spent four years living in Argentina.

Portfolio

Current - Most Recent Publications

The Most Important Steps In Digital Photography
I wrote this advertorial blog post to help promote sales of the Photzy publication, "The Ultimate Guide to Fundamental Editing".
Does this sound familiar to you?
I wrote this CTA email for Photzy.com to sell an affiliate offer for Contrastly.com
Getting The Shot: Creating an Environmental Portrait
I wrote this photography quick guide for Photzy. I also wrote this CTA email to promote the guide to the Photzy membership.
3 Cool Things You Probably Didn't Realize That You Can Do With Masking In Post-Production
Swapping the color of an object, within Photoshop, is so ridiculously easy,when using masks, that you will probably go crazy and start swapping the colors of everything in your...
Apps Uncovered Award - July 16, 2017
I was awarded the "Apps Uncovered" selection for the 9th time in 2017.
3 Things You Need To Understand About Photo Composition
I wrote this CTA email as a photography tip that was meant to drive potential buyers to the "Advanced Composition" premium guide.
Consider These Two Elements When Thinking B&W
I wrote this CTA email as a photography tip that was meant to drive potential buyers to the "Better Black & White" photography guide.
Selected 5 times in 6 weeks!
For the 5th time in 6 weeks one of my iphone photographs has been featured in the Apps Uncovered profile on iphoneography.com
35 Awesome Images that Show Us if One is Great Two is Even Better
I curate photography related articles that are meant to help increase membership at GuruShots.com. I want to take note of the headlines that I wrote.
The Very Best Light For Portrait Photography Is Right at Your Fingertips
I wrote this CTA email as a photography tip that was meant to drive potential buyers to the portrait photography guide.
Your Ultimate eBook to Creating Awesome Coastal Photography
I wrote this inspirational how-to guide to help photographers take better coastal seascapes.
CTA email for the Weekly Quick Guide Product
I wrote this CTA email to drive Photzy members to the website for this free guide.
CTA email for the Weekly Quick Guide Product
I wrote this CTA email to drive Photzy members to the website for this free guide.
5 Things You Probably Didn't Know About Camera Shutter Speed
I wrote this free Quick Guide for the Photzy membership that offers some alternative thoughts on the use of the camera shutter speed.
CTA Email to Sell Picture Correct Product
I wrote a two email PLS to sell this Lightroom preset product to the Photzy audience.
https://www.youtube.com/watch?v=8qzyN9WuNJ0
Better Black & White
Why Leading Lines Are Trickier Than You Think
A lot of folks get into photography without having any type of art background or art training. Some might be telling themselves, "Hey, I know how to use a camera. Why do I need...
CTA Email to Sell Contrastly Product
I wrote this CTA email, which was one of two that went out to promote the entire catalog on Lightroom Presets being sold by Contrastly.com
The Complete Guide to Long Exposure Photography Special Offer -
I wrote the landing page to sell the Long Exposure product for Photzy.
PLS Emails Long Exposure Guide
I wrote this three email PLS sequence to launch this new guide for Photzy.
Printing and Sharing in Lightroom
I wrote this guide in response to an inquiry from a Photzy.com member who was having some trouble printing their photographs from Lightroom.
The Real Reason That You Should Be Using Manual Mode
This photography quick guide explores, and explains, the different shooting modes on a digital camera. It then describes how the "manual mode" can help newer photographers learn...
BLUR The #1 Photo Killer
I wrote the CTA email to drive Photzy members to this photography guide.
One Equation to Dynamite Landscape Photography
I wrote the CTA email to drive Photzy members to this photography guide.
2 Reasons Your B&W Photography Might Stink and How to Avoid Them
Have you ever entered a black & white photography contest, and then wondered, as you looked around at your competitors photographs, why does the competition look so awesome and...
What the Heck Happened to My Histogram?!!
I wrote this CTA tip email that is meant to drive sales to the Photzy landscape photography premium guide.
10 Camera Controls Every Photographer Should Know
I wrote the CTA email to drive Photzy members to this photography guide.
10 Easy Tips for Exciting Portraits
I wrote this Quick Guide to help aspiring photographers learn how to create a portrait that stands out.
CTA Email for Confident Photographer article
I wrote the CTA email to drive Photzy members to this photography guide.

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