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Hello! My name is Karli Petrovic, and I am a life-long writer with a passion for profound storytelling. My job is to help clients find and share their authentic voice in articles, blog posts, newsletters, brand campaigns and social media posts. Above all, I believe in the beauty of the written word and the power of prose.
In the early '90s, Jewel Kilcher from Alaska almost turned down the multi-million-dollar contract that would jumpstart her music career, enabling her to sell more than 30 million albums worldwide. She was only 19, and she'd already experienced trauma, abuse, neglect, severe health issues, panic attacks, and homelessness.
Agricultural robotics equipment is getting smarter by the day. A far cry from the old-school tractors of previous generations, the latest advanced technologies move autonomously, sense their surroundings, identify crops, weeds and pest problems, navigate complex terrain and collect data at an astounding rate.
This is the most recent newsletter for Hoodview Heating, an HVAC maintenance business in Gresham, OR.
It's hard to believe that a member of a band that plays sold-out shows around the world could walk into the vegan café he co-owns on the South Waterfront in Portland, Oregon, and go unnoticed. But that's exactly what happens when I meet up with Andy Hurley on a sunny Friday in early summer.
“A Community of Creators” appeared in the November 2013 issue of HOW magazine. The article talked about a concept called “design for good,” in which graphic designers often do pro bono or low-cost work for charitable organizations. Not only did the article promote the work of several creative firms, it drew attention to the programs they supported.
When Anna Haldewang attended the Savannah College of Art and Design, she never considered that a foundational course in industrial design would change the course of her career, take her around the world or help her snag a prestigious award at a leading event for agricultural robotics. But that's exactly what happened.
This article for Print magazine, the nation’s oldest graphic design publication before it shuttered in 2018, delved into the ways three interactive designers used creative projects to tell stories.
(L-R) James Wilks, Dotsie Bausch, and Patrik Baboumian are just a few of the world-class athletes featured in The Game Changers. When The Game Changers made its Netflix debut late last year, the powerhouse documentary about plant-based athletic performance quickly became a hit.
I wrote this article for a luxury publication distributed in high-end Manhattan hotels. This real estate piece was about foreign buyers that viewed New York City-based properties as an investment. It explores where international citizens are buying, why they’re buying and what they’re looking for. The two sidebars talked about $10 million-plus properties and a lavish pied-à-terre.
In spring of this year, Rodrigo y Gabriela dropped their latest album, Mettavolution. "Metta" is an ancient word meaning "loving-kindness" that's used in Buddhist teachings. "Volution" is an abbreviated form of "evolution." "We put these two words together because we believe that the true evolution of humanity needs to come from compassion, kindness, and forgiveness," says Quintero.