Jonathan McKeown
Feature writing
Fairfax NZ. Paragliding mixes technology and technique with stunning sights, but those in that scene will tell you it is the "weird and wonderful people" that makes the sport special.
JOHNATHAN MCKEOWN Jaydene Nepia's fight for life started in the womb. Doctors told her mother, Lorraine Staunton, she should abort her baby after scans detected numerous problems. At Jaydene's birth in Auckland Hospital she was only 2.9 pounds (1321g), and specialists said she would not survive. But they reckoned without Jaydene's strength.
Head injuries to sportspeople are being tightly managed in professional sports - but what is the situation at the grassroots level? Jonathan McKeown reports Paul O'Regan burst through the defence. The tryline was in sight. Hurtling up the park and looking for support, he never saw the hit coming.
Multimedia, script writing and direction
JONATHAN MCKEOWN/FAIRFAX NZ Alex Hunt is loving life right now. He is back in Nelson while university breaks in the United States, catching up with friends and family and finally taking a breath after eight non-stop months in San Francisco.
Script writer, director and interviewer for New Zealand Rugby Championship winners, the Makos marketing campaign "Hook-a-Mako".
Every day is different for self-employed communications adviser Jonathan McKeown - which is just the way he likes it.
Copy writing
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Staff in a Melbourne office have traded their business attire for boxing gloves and yoga pants in the pursuit of corporate fitness. After a month of training, the physical activity push improved both personal waistlines and the business"s bottom line. During their "Fit into May" initiative, the business offered its 150 Melbourne-based staff free, two-month ...
There was a time when customer service meant a welcoming smile or a firm handshake. With business increasingly moving online, what does customer service look like now? "The biggest thing that has changed over the past 10 years is the amount of technology used by consumers, but the real digital force is the shift in customers' expectations and behaviors."
Industry blogs
Pandas, dinosaurs and rodents The latest Google Panda algorithm update is the latest in the line to reward rankings based on user experience and quality. Artificial link building is a fossil condemned to the museum of SEO. The penalties search engines apply has made this type of link building extinct.
A review in a paddock Exterior: Early morning. The boundary fence between two farms. Two farmers talking. A shiny new utility vehicle towing a tractor in the distance. Fred: "Old Jack's just brought a new Ute." Bruce: "Yeah?" Fred: "Yep. Old Jack reckons it can tow his tractor and take a ton in the tray."
"If there are virtual riches in China, Baidu is a rocky port". First Page, Hong Kong's top-rated SEO company, is just months away from opening an office in Shanghai. Ahead of the move, Luke McCormack, operations manager for First Page, reveals some industry insights about online market entry into China.
