Nigeria
I help HEALTH AND WELLNESS BUSINESSES turn attention into action through clear, persuasive copy.
My focus is email copy, particularly welcome emails, sales emails, and email sequences designed to keep readers engaged, build trust, shift beliefs, and move them toward the next step.
I write for businesses across the health and wellness space, including nutrition, fitness, skincare, and health-related brands. I’m also interested in working with both B2C and B2B businesses, adapting the copy to the audience, offer, and goal.
My approach is simple: understand the audience first, identify the problem the business is trying to solve, then build copy around the action the reader needs to take.
This portfolio contains sample projects demonstrating my approach to email copy, sequences, sales copy, and health-focused writing.
Sales email for a fitness brand, targeting people who start strong on Monday and lose motivation by Wednesday. Uses urgency, social proof, and a real deadline to push a warm reader toward buying. Demonstrates persuasion and selling.
Nutrition Welcome Email — A hormone-friendly nutrition brand's first email to new subscribers. Shows ability to build trust fast, translate a health condition (Poly Cystic Ovarian Syndrome) into relatable, non-clinical language, and set up future sends without selling too early.
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