France
I am a copywriter and writer with a passion for sustainability, sports and the outdoors. Based in the Alps, I have a background in ski instruction and coaching alongside writing and have written for several publications on the topic.
As a copywriter I have written for a range of businesses both within the ski industry and out, including:
- a cycling app
- a ski and snowboard school
- ski magazines
- a ski holiday provider
- an executive coaching business
- a hybrid workplace provider
- a recruitment firm in the AI, data science and machine learning space
I write to inspire, inform, share my passions and the passion of those I work with, and to promote businesses with purpose.
Copyedited a report for Protect our Winters looking at the effect of climate change on the cycling industry to inform and encourage the cycling community to advocate for change. Report released to coincide with the UCI World Championships, subsequently picked up by the BBC and Singletrack World Magazine.
Working with Paul Drechsler CBE, I helped turn a talk he'd delivered on the future of employment into an article for The Business Influencer.
I worked with Cyclers on their Tone of Voice and branding followed by copy for their Google Play Store, including their feature taglines.
Exploring the UK's data skills gap and exploring the possible solutions in the face of the fourth industrial revolution.
A look into the uses of data science in the fight against climate change. Written on behalf of a recruitment consultant working with purpose driven businesses.
1) Step away from the laptop! That's right, step away from writing. A big part of writing is the research, whether you're a copywriter writing a blog or an author writing fiction. If you're struggling to write, it may be because you're not ready to put pen to paper yet.
This is the powerful bit! As the freelance industry is worth £162 billion a year to the UK economy, we have a lot of leverage as a group to make a difference through how we bank. Many people don't know where their money is being invested or are unaware they may be helping to fund the fossil fuel industry.
Picture yourself hiking off the pisted runs and deep into the mountains? Seek a bit of serenity and a challenge at the same time? Dreaming of getting first tracks down untouched snow? Well, friends, ski touring might be the way to get what you're looking for.
Learn how to ski 'crud' well. What is crud? How do you get started? And what are the next steps once you've mastered it? Amy Twigge explains all!
You're just settling down to an après vin chaud or tucking into your fondue, meanwhile the invisible jobs of a ski resort commence their caretaking. From piste bashers tackling pitch black slopes to pisteurs armed with explosives, find out what happens behind the scenes while you're sleeping.