Email, Social Media, and Web
Alison Channon
Content Writer, Strategist
United States
United States
Email, Social Media, and Web
Alison crafted this introductory email series to improve engagement with new subscribers.
I shared a blog post about using Asana for wedding planning on Twitter using Asana's brand hashtag. I gained the attention of their social media manager and head of brand.
I used a combination of Facebook advertising and promoted posts to help the Susan Crown Exchange grow their Facebook following in advance of a major report release.
Alison crafted template marketing copy to help 79 local American Diabetes Association chapters encourage their members to participate in American Diabetes Month.
Over the course of a year, I grew CYW's Twitter followers by 41 percent and Facebook followers by 31 percent. I grew CEO Twitter followers by 34 percent and Facebook fans by 24 percent.
Alison created this campaign concept in 2015 to increase medical student interest in the internal medicine speciality. The campaign is still in use in 2018.
Blog Posts, Interviews, Op-eds
Alison bucked certain traditions and embraced others at her wedding. She blogs so you can find what works for you.
Alison ghost-wrote this article based on an interview with Chunmei Li to promote Johnson & Johnson's Mobile Health program in China.
Alison ghost-wrote this article to promote Johnson & Johnson's partnership with Mercy Ships obstetric fistula surgery program.
Alison interviewed her uncles to share their unique love story. Join her on a journey through 35 years of love and social change.
Alison spent her college years immersed in comedy and women's studies. These are her reflections.
Multimedia
Alison worked with a graphic designer to create promotional images for the 2015 International Federation of Gynecologists annual meeting.