Tacuma Robert Roeback

Storyteller | Editor | Senior Communications Professional | Content Strategist

United States

I am a senior communications professional with over 20 years of experience developing compelling content for media organizations, nonprofits and corporations. Whether serving as a communications coordinator or editor-in-chief, the common thread throughout my career is the desire to help entities strategize and develop content that best amplifies their mission.

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Portfolio
San Francisco Chronicle
07/18/2017
A's DJs provide the sounds of summer

A's DJs provide the sounds of summer In a recent A's home game, Rajai Davis stroked a leadoff double in the first inning, and Jed Lowrie banged a single. Davis was about to round third for home but stopped. At that moment, from a production suite high above the field, Lee Merritts reversed course on a song.

San Francisco Chronicle
06/07/2017
Stanford's Olivia Baker hopes she's on fast track to Olympics

Stanford's Olivia Baker hopes she's on fast track to Olympics On her final lap, runners from Villanova and Penn State passed her, and her team fell from first to third. "We were set up fairly well for Penn Relays," Stanford assistant coach Gabe Sanders said weeks after the meet.

SHRM
03/05/2018
High-Tax States Could Struggle to Lure Out-of-State Workers

The Tax Cuts and Jobs Act could create an added financial burden for Americans living in high-tax states, affecting how businesses pursue talent; it could even compel families to opt for states with lower taxes and a lower cost of living.

San Francisco Chronicle
Warriors' David West pursuing first championship ring

Warriors' David West pursuing first championship ring Kevin Durant isn't the only player to join the Warriors in pursuit of that elusive championship ring. The 13-year veteran has been here before, having gone to the playoffs with the then-New Orleans Hornets, the Pacers and the Spurs. Both were considered championship favorites.

San Francisco Chronicle
Gators rate as Division II title contenders

Gators rate as Division II title contenders "When I crossed the finish line," Harvey said of her win in the 200 meters, I looked at the scoreboard and saw my name and my time (23.56 seconds), and then I saw the words, 'conference champion.'

San Francisco Chronicle, Tennesean and the Times Herald-Record
Writing Samples

A compilation of some of my best stories.

Medill Sports
12/24/2016
A student's odyssey through Wrigleyville

I tramped around Wrigleyville on a chilly October night in search of a World Series Game 4 story for my Journalism Methods class. I had squat. The deadline for my Features with a News Hook assignment was in less than 24 hours, and by hour number three of my quest, the 73-degree day had turned drastically colder as dusk engulfed the sky.

SoundCloud
01/29/2017
The 2017 SoxFest, An Audio Story

What's it like being a Chicago White Sox fan when the Cubs, your bitter rivals, are the reigning World Series champs? We asked a mother and her daughter that very question at the recently concluded SoxFest at the downtown Chicago Hilton.

Smithsonian
Was Enrico Fermi Really the "Father of the Nuclear Age"?

As the son of Nobel Prize winning-physicist Melvin Schwartz, what made you want to write a biography of Fermi? Smithsonian Magazine | What research did you do for the book? Just over 75 years ago, physicist Enrico Fermi conducted a famous nuclear experiment beneath the University of Chicago's football field on December 2, 1942.

San Francisco Chronicle
06/03/2017
With speedy tight end, Raiders' offense adds firepower

"He's an impressive looking human being, isn't he?" Downing asked rhetorically at the Raiders' practice facility in Alameda on Tuesday. The Raiders signed the eight-year veteran to a two-year, $10.6 million deal in March with the hopes of bolstering an already formidable attack.

YouTube
08/24/2017
Roel Espino Aims For Glory

A video story on 2017 Warrior Games participant Roel Espino of Los Angeles. Written, Edited and Narrated By Tacuma R. Roeback Video Shot By Jaaziah Bethea & Tacuma Roeback

San Francisco Chronicle
A's win on big day for Sonny Gray

Gray struck out 11 in seven innings while allowing only one run on three hits as the A's topped the Marlins 4-1 on Wednesday. In addition to his first double-digit strikeout games in two years, Gray has back-to-back wins for the first time since April 2016.

Medill Reports Chicago
02/14/2017
At U of C, basketball takes a backseat to books

On a late January evening at the Gerald Ratner gymnasium at the University of Chicago, students trickled through the doors to collect neon-colored tank tops, sunglasses and Hawaiian leis. It was "Beach Night." They came to socialize. They came to be transported from the dreary, 37-degree night that would greet them again when it was all over.

Medill Sports
08/31/2016
'An Undefeated Conversation'

Town halls, panel discussions and forums on social issues are about as common as team meetings at a startup. They invoke good will and engender positive vibes, but the initial enthusiasm peters out over time and little occurs as a result.