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Soula Siegfried

Copywriter, Strategist and Communicator

Location icon United States

I'm a Marketing Copywriter,
former instructor of College Composition,
and a lover of literature.

I have experience with B2B digital and print copywriting,
technical writing, RFP and RFQ proposals,
and internal and external communications.
I love working on brand and marketing strategy,
writing copy for optimal cross-channel exposure,
and brainstorming for campaigns with colleagues.

I'm a proponent of paying close attention to details,
following up in the project management process,
communicating about deadlines,
speaking up when it's needed,
and striving for daily creativity.

I'm also an advocate of the Oxford comma, Harry Potter, and puns.

Portfolio
Follett School Solutions
Email Campaign + Landing Page

An email and landing page from a campaign targeted at Grades 6-12 educators for books and resources.

Verizon Connect
eBook - Top of Funnel

A top of funnel eBook to engage potential prospects with the ultimate goal of a product demo.

Follett School Solutions
Booth Graphics

Graphics for event booth used in national shows and conferences.

Follett School Solutions
Email Newsletter - The Spark

A content marketing email newsletter featuring stories and blogs that support products, as well as professional development opportunities.

Follett School Solutions
UK Catalogue Spread

This is a spread from the UK Catalog that was picked up for the domestic market as well. It illustrates how products integrate with one another.

Verizon Connect - various placements
Digital ad

Digital ad placed on various trade publication sites to drive traffic to a field service management technology solution.