Former video game and tech journalist turned content marketer, I've got a passion for content and creating. It's why I also run my own mom blog and YouTube channel, because being creative isn't just my job, but my driving force. That said, I know how to be strategic about it, using SEO and insights from Google Analytics to inform my creativity.
On the flip side, while living and working in The Netherlands and South Africa, I was drawn to what they called Public Relations, which in the US is more aligned with marketing and reputation management. I enjoy being strategic, crafting a brand story and telling it across a range of channels.
While my Dutch and Afrikaans aren't at the level I'd want to use them in my job, my understanding of international culture is fluent. I live and breathe multicultural relationships, and I feel comfortable relating to people from a variety of backgrounds.