Project: Mobile Marketing Site Copy
I'm a writer in Honolulu, HI, newly transplated from Philly, where I served as Content Manager on a tight-knit creative team at a marketing startup, guiding a team of writers to launch dozens of websites in 2019.
Now I'd love to join up with another highly motivated company to write about business, products, science, technology, or healthcare.
Have a full-time writer-sized gap on your team? Or are you looking for a freelancer to help with your next project? Either way, shoot me an email at [email protected] and we can set up a time for a quick chat about your needs.
Degree: B.A. in Journalism
Mediums: Articles, blogs, email, SEO copy, press releases.
• Digital Marketing
• Retail & Manufacturing
• Home Improvement
• Higher Education
email: [email protected]
phone: (717) 357-6620
Project: Mobile Marketing Site Copy
I wrote copy for several pages to help Mobile Marketing, LLC explain their suite of digital marketing services to potential customers.
"If you put a lot of effort into doing business honestly, you may be frustrated when your reputation online paints a different picture. One unhappy customer can undo your efforts with a single Google review or social media comment."
"Our strategy when it comes to building customer loyalty through email is to make the reader feel like every individual message was written especially for him or her."
"First, if you aren't already set up on your customers' favorite platforms, we'll help you establish a presence. If you are on social media but aren't sure you're using it to your best advantage, we're here to help with that, too!"
"Traditionally, when you wanted to advertise your business, you paid a certain amount of money for space in a paper or magazine, or for a time slot on TV or radio. Businesses would buy these ads & hope for the best with no way to track results."
"One simple way to give your brand an edge over the competition is to turn customer feedback into a conversation. When someone leaves a Google review or a comment on one of your Facebook posts, leaving it unanswered is almost always a missed opportunity."
Feature-length editorial piece written during my time as Senior Communications Assistant for the BU Office of Marketing & Communications. I interviewed a new dean about his innovative approach to research-based revenue-building.
One of 5 launch pieces I wrote, intended for a new section of HAP's website that would have highlighted member hospitals' community impact. The section never came to fruition, and the series went unpublished.
I've written countless flooring-related blogs for retail clients like Flooring Liquidators. This piece outlines the features & benefits of several products they carry in a lighthearted tone.
Written as Senior Communications Assistant for the BU Office of Marketing & Communications. I interviewed criminal justice professional John Adami and several of his students about a program that placed university students in classes together with prison inmates.
A shorter piece accompanied by a video interview & voiceover.
One of dozens of press releases I wrote during my time as BU's Senior Communications Assistant.
A press release written during the height of the Zika panic in the summer of 2016.
A press release announcing the 2016 launch of HAP's digital community effort.
Press release detailing HAP's plan to relocate its office.
I compiled & edited the entirety of this newsletter. I contributed some content (including the cover stories), and managed a small team of staff writers to produce the rest.
McGrew's Flooring & More is the source for carpet, hardwood, laminate, tile, vinyl, & area rug sales, installation & cleaning in Mount Pleasant, SC.
A post in which I use a letter that Seneca wrote to his mom to illustrate how human beings are like planets & then use that explain how my fiance & I decided to move to Hawaii.
There's a crucial balance to be struck between trust in oneself and trust in the rest of the world. It took a few cars for me to fully figure that out.
How childhood memories, from beach trips to Pokemon, can be used to reckon with mortality, remind us of life's meaning, & motivate us to survive.
Web Page Copy
I was a contributing writer throughout the Rugs.Shop site, providing category descriptions & keyword-driven SEO copy for catalog pages.
I wrote several brand landing pages for client sites, including Flooring Liquidators, one of our largest retail clients who operates more than a dozen stores across the state of California.
A poem I wrote which was published in a small student literary magazine.
I served as HAP CEO Andy Carter's ghostwriter for this post, written in the summer of 2016 and published in December.