Hannah Cohen

Search Engine Optimization and Marketing

Location icon United States

As a Search Engine Optimization Specialist in health, I work in a niche industry. My day to day is split between technical and content SEO--- you can find me researching the newest tools, analyzing our 5+ websites or working to improve our brands' E-A-T.

When I'm not in the office (or working remotely!) I'm exploring my neighborhood (Astoria), reading up on ecology/health happenings or doing something physically active.

Passion points: scientific communications and journalism, environmental conservation, global health and cancer research.

The content and copy samples available on my portfolio site have been published in newspapers of international readership, featured on corporate websites and submitted as assignments. If you’re interested in learning more, I can be contacted by email at [email protected]

Portfolio
BellBrook Labs
03/24/2017
Detecting Rho-GEF Activity Using the Transcreener® GDP GEF Assay

Rho GTPases act as molecular switches to regulate the cytoskeletal dynamics underlying cell motility. Rho GEFs (guanine nucleotide exchange factors) positively regulate Rho GTPases by accelerating GDP dissociation and allowing formation of the active GTPase-GTP complex. Active Rho GTPases typically stimulate cell growth and migration, sometimes triggering tumorigenesis or invasion.

Life Sciences Communication 432
Gener8r Startup Content Strategy Proposal

As a student in a social media marketing course, I developed a content marketing plan for Behold.AI, a startup that was invested in by one of the Top 15 incubators in the United States. I acted in a director function, organizing 13 project group members in addition to functioning as an editor and analytics expert.

Life Sciences Communication 111 Coursework
Soren Wheeler, Scientific Storyteller

Butte was a town children were scared to visit, filled with abandoned buildings, economically depressed. The town’s center was ruptured open by an enormous, open wound; this was the Berkeley Pit.

http://www.gibbs-lab.com/foodwaste/
05/15/2016
Amazing Waste

A Capstone Project: 50 recipes utilizing food scraps, repurposing leftovers and reducing food waste.

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