Please Note: Visual examples of social media, CRM, and email marketing campaigns are available upon request, but cannot be publicly posted due to client and/or agency stipulations.
I am a seasoned professional with over six years of progressive experience in the worlds of digital marketing and corporate communications. My mindset is creative but merged with analytic and rational based decisions that yield the highest return on investment and success. When not working or completing my MBA, I enjoy aviation photography, aerospace case studies, cold brew coffee, and travel.
Throughout my career, I have been privileged to work in a joint marketing and public information role(s) for a variety of organizations, including aviation non-profits, NBA sports teams, conferences, airshows, and Fortune 500 organizations.
Specific highlights include:
- Managing and promoting 117 speakers from four continents as they traveled to St. Louis for an industry conference. This included logistics, event coaching, speech/presentation counsel, and on-site assistance.
-Creating multi-level communication plans for a 200+ member federal non-profit in regards to grants, honor flights, special events, and publications.
-Teaching an undergraduate level course on digital media strategies to a combined 40+ students over two semesters.
-Working with outside agencies and sponsors to draft both paid and earned media plan for an airshow that attracts over 50k unique attendees. Mediums include social media, publications, radio, television, programmatic and contests. Responsible for all digital content creation.
-Assisting Fortune 500 clients with industry research, including issues management, controversies, emerging trends, and public opinions, and advising on media literacy (What's important, what's bottom barrel). Distributing this information to a matrix team environment in regards to the level of reputation impact on the client.
-Content creation, press release writing, and SEO services for numerous small business and entrepreneur based clients. Content includes social media marketing, video, photography, email marketing, and written deliverables.
-Managing a non-credit digital marketing based program for the University of Missouri- St. Louis, with net revenues exceeding 10k each semester. This includes faculty training, branding, customer service, student intervention, P&L reporting, budgeting, and public affairs.
-3.5 years of direct agency experience. 6+ years of combined industry experience.
Let's connect! Feel free to send me an email or LinkedIn message- [email protected]
Those in the marketing field are no strangers to small business syndrome. Whether a freelance professional or fledgling agency, countless hours have been spent courting, planning, and proposing a solid plan to that meets the organization's growth goals only to be told an office secretary or company friend would be 'doing digital' on their behalf.
Graphic to communicate impact Career Services has on UM students, part of MBA studies.
Click here to view this video from .
ST. LOUIS, MO/October 1, 2017 ( STL.News) Last week a shiny B-25 Mitchell ascended to the ramp at Springfield-Branson National Airport. While no formal airshow was taking place, the aircraft had arrived as part of one of many 2017 tours sponsored by the Commemorative Air Force, whose purpose is to honor and give back to our nations World War II veterans while inspiring and educating the next generation.
It's essential to invest in yourself as a marketing expert and keep up with the most recent changes. One of the ways to stay ahead of the curve is by attending marketing conferences. Here are some of the conferences I've spoken at or attended and had good experiences with.
The Playhouse @ Westport Plaza is located at 635 Westport Plaza in Maryland Heights, Missouri and offers a variety of Broadway and Off-Broadway theatre entertainment.
Surviving the Social Media Hunger Games Today's Guest Post is by Chase Kohler, Marketing Associate at PRO Expo Exhibits Live coverage at trade shows and events has become standard. While the value of face-to-face events has been reinforced from the start of the digital revolution, attendees still expect live coverage they can access through...
ST. LOUIS, MO/July 9, 2017 ( STL.News) The words aviation and St. Louis have become so intertwined, many don't take notice of any changes in the state of aviation. People have become so accustomed to airplanes flying over town that it strikes no attention when Boeing test pilots perform a 'Viking' departure to 15,000 feet over St.
The Missouri Aviation Historical Society in conjunction° with the Missouri History Museum Press is pleased to announce the finalization of their Lambert History Project, with the global release of ' The Aerial Crossroads of America: St. Louis's Lambert Airport ', written by transportation expert Daniel L. Rust, PhD.
Team schedule including links to buy tickets, radio and tv broadcast channels, calendar downloads, and game results.