Alexandra

Strategic Communication Professional

United States

I’m an ambitious strategic communication professional dedicated to connecting companies and consumers. My expertise includes public relations campaign design and implementation, market research and analysis, and brand storytelling. I am currently seeking opportunities that will allow me to improve the lives of consumers by addressing their feedback and connecting them with brands that share their mission.

Portfolio
Verdania Fields
04/19/2021
Why is CBD so Effective? | Learn About the ECS System - Verdania Fields

The endocannabinoid system (ECS) helps the body maintain homeostasis through its three main components: "messenger" molecules called cannabinoids (e.g CBD), the receptors in the body that these molecules bind to, and the enzymes that break them down for the body to synthesize.

Verdania Fields
01/10/2021
The Secret to a Good Night's Sleep | Melatonin Misconceptions - Verdania Fields

Melatonin supplements are not regulated by the FDA for effectiveness, safety or ingredients. Over-the-counter melatonin has been banned in the UK, EU, Japan, Australia and Canada. Only the US has melatonin readily available over the counter. A review of 31 OTC melatonin supplements in Journal of Clinical Sleep Medicine revealed that the melatonin content was between -83% to +478% compared to the label.

Class Assignment
04/16/2019
Final Research Proposal

A showpiece research proposal addressing hypothetical problems from marketing and communication industry clients

Class Assignment
11/16/2018
Express Communications Audit

A communications audit for the fashion retailer Express that was written for a class assignment.