Tom Usher

Copywriter, Creative Director and Journalist

United Kingdom

I am a senior copywriter with a range of experience working for a range of clients, from start-ups to SME to global brands and corporations. My recent clients have been Coca Cola, Deloitte, Google, Virgin and Samsung.

I've also been a creative director and overseen campaigns at a number of ad agencies such as Kyra TV, Mindshare and Virtue.

As a journalist I specialise in long form articles, but have also worked on breaking news, interviews and short form press releases. I've worked at publications like BBC, The Guardian, The Metro, Vice UK and many more.

Portfolio

COPYWRITING, CONTENT DESIGN AND UX

CREATIVE DIRECTION & SCRIPT WRITING

Kyra TV
PAQ x Puma Recycled Fits episode

An episode of PAQ I wrote and creatively directed for Kyra TV. From its initial conception as an episode through to its script and its completion, I was the lead creative.

JOURNALISM

BBC
Grassroots goes global

A long read I did for the BBC on grassroots football teams using social media to become internet stars.

Vice
Tom Usher

Articles and videos by Tom Usher on VICE