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Saloni Chamberlain

Freelance Content Writer/Copywriter

Location icon United Kingdom

Whilst working as a freelance content writer over the past decade, I have worked with a variety of SME brands, creating engaging content for social and search. My specialities include helping brands curate a relevant social media presence, as well as creating organic and original content that is optimised for search.

In addition, I have experience working across a variety of marketing mediums both online and offline, from advertorials to emails, from social to direct marketing campaigns.

I am also fluent in French to a conversational level, I have worked with several clients, offering a translation service and optimising copy, whether websites, blogs or articles, for an Anglosaxon market.

Starting my career out as a Digital Assistant for a luxury hotels brand and working my way up in-house, I understand the foundations of digital marketing and how channels need to complement one another, from direct mailings and PPC to email marketing.

Finally, I have an academic background, graduating with a BA (Hons) History from Goldsmiths, University of London and recently, completing my Masters Degree in Historical Research with Merit at Birkbeck, University of London.


Newspaper/Magazine Articles

The Everyday
Confronting My Whiteness - The Everyday

When I was in primary school, my parents and I were watching something about race and discrimination in America. My dad turned to me and said to me: ' it is one of the greatest gifts of your life to be born white, you have no idea how privileged you are.'

The Everyday
A Very Unscientific Analysis of Female Desire - The Everyday

Last summer, I was sat with a friend in a cute little coffee shop in South East London when she announced, ' yesterday, when I was out with my group of guy friends, one of them bragged that he rubbed this girl's clit so hard that it fell off and she loved it' .

The Everyday
The Imposter Syndrome: Faking It - The Everyday

Have you ever been in a situation where you find yourself singing the Sesame Street classic: one of these things is not like the others, one of these things just doesn't belong, can you tell which thing is not like the others?

Penarth View (Spring Issue)
Mothers Who Inspire

An article showcasing some amazing mothers in the Vale of Glamorgan.

Vale Life (Spring Issue)
Girl Power!

An article featuring strong women in the Vale of Glamorgan, with a lovely tribute to, Esme Mason, a pioneer in the Storage & Removals Industry who sadly passed away just before Christmas.

Magazine Advertorials

Penarth View
Pleased to Meet You

A short advertorial piece on meeting room hire at The Business Centre (Cardiff).

Press Releases

Website Projects

RIAD Les Portes de l'Orient Tours
RIAD Les Portes de l'Orient Tours

I worked with Riad Les Portes de l'Orient Tours, when they were looking to expand their audience to include Anglo-Saxon customers. I wrote their English website, as well optimising it for an Anglo-Saxon audience.

Woody's Lodge
Woody's Lodge

Initially I was contracted to help Woody's to create a website, from writing the copy (all optimised for SEO) to design. I have continued to manage their content and website; with over 600 new visitors a month, the optimisation project I undertook for Woody's has been very effective.

The Business Centre
The Business Centre Cardiff

I have worked with The Business Centre (Cardiff) for years; over time, I have re-written their entire website, ensuring that their content continues to rank for the search terms that get them the highest visibility online. In addition, I manage their content curation & strategy for both their website and social media.

Archytas Strategic
Archytas Strategic

Archytas Strategic had been using an incredibly out-of-date, old fashioned website that wasn't enabled for e-commerce, they required a new website that reflected their clients, creating a more luxurious tone of voice. I wrote their web copy, complete with SEO and strategy.

Davies Archytas
Davies Archytas

Davies Archytas were starting out as a new business and needed a brand new website that spoke to their core audience with copy that reflected their values and interests. I created the copy for an optimised website.

Masons Self Storage
Masons Self Storage

I have worked with Masons Self Storage for years; I have written their website, ensuring that their content continues to rank for the search terms that get them the highest visibility online. In addition, I manage their content curation & strategy for both their website and social media.

Online Content

Woody's Lodge
Thoughts from our C.E.O - Woody's Lodge

Every few months, our C.E.O, Dr David Trotman, takes some time to reflect on the progress of everything we're doing here at Woody's Lodge.

Woody's Lodge
Meet The Team: Kimberley - Woody's Lodge

At Woody's Lodge, we love to show you behind the scenes of what goes on here, so in this month's meet the team, you can find all about Kimberley!

Woody's Lodge
News From North Wales - Woody's Lodge

Spring, leading into summer, has been a busy period here in the North with a number of veterans and families requiring the help of our Support Officer, Tom Meaden.

Woody's Lodge
News from North Wales - Woody's Lodge

With Christmas and New Year now distant memories, we started 2019 with our new team member, Nick Sternberg, firmly in place and pardon the pun, but 'just in the nick of time'.

Woody's Lodge
Family Day Picnic - Woody's Lodge

Our next Partners and Children Lunch will be on 14 August, between 11am - 1pm at our Amelia Trust Farm site, on 5 Mile Lane.

Woody's Lodge
Project 360° - Woody's Lodge

Project 360°, is a partnership formed from Age Cymru, Woody's Lodge, and Age Alliance Wales.

Woody's Lodge
What's on at Woody's - Woody's Lodge

Here at Woody's Lodge, we have a range of events on offer to support veterans of the Armed Forces, Emergency Service leavers and their families.

5 Tips for More Joy in your Life!

Marie Kondo's rise to fame has only continued with her recent binge-worthy Netflix series: Tidying Up.

Masons Self Storage
Inspirational Mothers: Esme Mason

With Mother's Day just around the corner, we are surrounded by inspiring mothers in the Vale of Glamorgan.

Student Storage in The Vale

The university year is coming to an end and sorting out where to store your belongings over the holidays can be a nightmare.

Top Tips for Getting Your House Ready to Sell | Masons Self Storage

Whether your house is already on the market or you're getting ready to sell, there can seem like a lot to navigate. Here at Masons Self Storage, we have a lot of customers use us as a short-term solution whilst getting their properties ready to sell.

Happy 30th Birthday James Mason!

In order to mark such a special birthday, we have put together this collage of James including some excellent golden oldies! We're sure that James is absolutely going to LOVE being the centre of attention... but do be sure to wish him a happy birthday if you see him around the centre this week!

What's on in the Vale this Bank Holiday: Rain or Shine!

Other than our short heatwave in July, summer seems to be a bit delayed! August has been a lot rainier than we'd really want and looking at the weather forecast, it's looking likely that grey rain clouds will be sticking around for a little while longer.

De-clutter with confidence at Simply Shredding Cardiff

Back in February 2019, here at Masons Self Storage, we expanded the range of services that we offer here in the Vale of Glamorgan and became the Cardiff franchise of Simply Shredding. Offering you a secure shredding service for all of your confidential document needs right from your doorstep!

Masons Moving Group
A Winning Cardiff Collaboration | Masons Moving Group

Did you know that Masons Moving Group are the Welsh Removals Company Franchise of Bishop's Moving Group? We have been associated with the Bishops Group for over 30 years, first as an agent for them and then as their official Welsh Franchisee, supporting Bishops Move with home and business removals here in the UK, throughout Europe and across the world!

How to Maximise the Space in Your Self Storage Unit | Masons Self Storage

Self-storage can be incredibly helpful for lots of people in various situations: storing belongings whilst you're moving home, or if you're planning to go travelling, if your children have flown the nest but left their childhood belongings at home, students travelling between a university 'home' and home, or even if you need to regularly access large items, such as bikes, but you don't have space for them at home.

Masons Moving Group
Keeping the kids entertained during a house move! | Masons Moving Group

Moving home is stressful, but when you're moving with kids, it is important to stay positive! According to new research, organising a house move is the most stressful time in a parent's life, with almost 9-out-of-10 parents (87%) find moving stressful, with 1-in-5 revealing the biggest concern whilst moving home was entertaining or looking after their kids!

Masons Moving Group
Moving Home Made Easy with Masons | Masons Moving Group

If you've received your copy of Cardiff Life, you'll see that we were featured and gave the team some top tips about choosing a Cardiff removals company! If you haven't got your copy yet, you can read the full article below!

The Business Centre
Barry Bake Off is Back! | The Business Centre

Macmillan Coffee Morning is returning for another year! We are bringing back Barry Bake Off for another year on Friday, 27 September 2019. We'll be raising money for this fantastic charity by hosting Barry Bake Off, kicking off at 10am in Mel's Café at The Business Centre (Cardiff) Ltd!

The Business Centre
Try a Breathe Meditation Class | The Business Centre

We're delighted to share with you an amazing opportunity to take part in a FREE session of meditation by Breathe Meditation in our Conference Room here at The Business Centre (Cardiff) Ltd at 1pm on Wednesday, 6 November!

The Business Centre
Grow a Mo or Make a Move for Movember! | The Business Centre

Back by popular demand is the Movember challenge! As part of our ongoing support for local, and national fundraising initiatives, The Business Centre (Cardiff) is offering all of its business residents the opportunity to make a difference, by raising awareness of some of the biggest health issues faced by men: prostate cancer, testicular cancer, mental health and suicide prevention.

The Business Centre
Your Virtual Office Price Match guarantee

If you're a freelancer or small business and looking for a prestigious CF postcode business address, without the high Cardiff city centre prices, a Virtual Offices Package at The Business Centre (Cardiff) Ltd could be the perfect, cost-effective solution!

The Business Centre
Pleased to Meet You! Meeting Room Hire in Penarth | The Business Centre

The autumn edition of Penarth View is out now! We had a great chat at Mel's Cafe with the team at Penarth View, introducing them to our fantastic business community here at The Business Centre (Cardiff) Ltd and showing them around our modernised meeting room!

The Business Centre
Happy Birthday to Mel! | The Business Centre

A little birdy told us that it's someone's big 4-0 coming up on 25 June! It's lovely Mel of Mel's Café! Mel has been with us here at The Business Centre (Cardiff) for three years and in that time she has contributed so much, not only to us, but to our wider community here in the Vale!

The Business Centre
Celebrating 3 Years of Mel's Café at The Business Centre | The Business Centre

This week we are paying tribute to someone at the core of The Business Centre: Mel of Mel's Café. Mel has been with The Business Centre three years on 18 April and she has contributed so much in that time, not only to us here at the centre, but to our wider community here in the Vale!

The Business Centre
Try a Breathe Meditation Class | The Business Centre

We're delighted to share with you an amazing opportunity to take part in a FREE session of meditation by Breathe Meditation in our Conference Room here at The Business Centre (Cardiff) Ltd at 1pm on Wednesday, 6 November!

The Business Centre
FAW Trust scores a hat-trick at The Business Centre! | The Business Centre

The FAW Trust are an amazing organisation that regularly use our meeting room for their popular First Aid Courses. Their courses are specific to those working in football, for example, as a Football Coach and they offer three-hour courses which develop an awareness of first aid techniques within a football environment, supporting key basic life support information for coaches.

The Business Centre
Super, Newly Refurbished Meeting Room to Hire | The Business Centre

There are a range of reasons why someone would need a meeting room, we have clients and residents that regularly hire our meeting room as well as members of the local community. From local charities such as Armed Forces Charity, Woody's Lodge to professionals in the Vale such as accountants and business networking groups, our meeting rooms attract a wide range of users.

Is there really such thing as Divorce Day?

Did you know that every year, online searches for 'divorce' spike in January, with roughly 25% more searches taking place than any other time of the year? Divorce support service, , estimate that this January, more than 40,500 Google searches for divorce will take place.

The Business Centre
A warm welcome to Skyhawk Global Ltd | The Business Centre

Here at The Business Centre (Cardiff) , we have a diverse range of interesting and unique clients that have made their home in our business community and we wanted to take this opportunity to welcome one of our newest clients, , founded by and recently joined by Rudi Ferreira.

The Business Centre
Are you storing your staff's data correctly? | The Business Centre

Are you aware of how the new General Data Protection Regulation (GDPR) will affect you and your employees? Employers must comply with the new European legislation that will be taking effect from May 2018 - whilst that seems pretty far away, if your company doesn't comply, you could be facing some pretty hefty fines!

Zokit Business Awards - Finalist

We are very excited to have been nominated as a finalist in the 2017 Zokit Business Awards in the Innovative Dynamo category! Here at Masons Self Storage , we work hard to ensure that we are consistently at the forefront of our industry and providing our customers with an easy and unforgettable self storage experience.

The Business Centre
Summer fun in the Vale | The Business Centre

As many of you will know, here at The Business Centre (Cardiff) Ltd, we absolutely love getting involved in our local community! From fundraising to install a Welsh Hearts Public Defibrillator here at the centre to hosting Barry Bake Off for Macmillian Cancer Support; we're always looking for ways to get involved!

The Business Centre
What is the best age to start a business? | The Business Centre

Starting anything new can be daunting and unnerving, but starting your own business and becoming your own boss holds attractive prospects for many, whether it's an e-commerce business or the creation of a new and wonderful product designed to make folding your socks easier.

Top tips for preparing a Gap Year

So you got your A Level results and you're thinking what next? Your friends are off to university or starting a job but for one reason or another, you've decided to take a gap year.

Masons Top Ten Packing Tips

Whether you're trying to get organised and de-clutter the house, downsizing and need a space to store your belongings until you can work through it or renovating your home, we can all be guilty of a little procrastination when it comes to packing! However, we're here at Masons Self Storage to help!

Penarth's Belle Vue Music in the Park Festival returns this Summer!

We are thrilled to be sponsoring this year's Belle Vue Music in the Park Festival in Penarth, Vale of Glamorgan, on 9th July 2017! The music festival has become increasingly popular over the past few years and this year is set to have record attendance.

Try a New Sport in the Vale of Glamorgan

Supporting Sport in the Vale of Glamorgan - Don't fancy rugby or football, then try your hand at Bowls and open up your world to an International sporting career... When you think about Bowls, what do you imagine? Not the crockery, the sport. Perhaps you don't even consider it a sport?

The Business Centre
Virtual Office Cardiff | The Business Centre

If you're a start-up business, a freelancer or a business that is looking for a CF postcode business address at a competitive price, then a prestigious virtual office address at The Business Centre (Cardiff) Ltd is an extremely cost-effective option.

Masons Moving Group
Masons Moving Group behind the scenes | Masons Moving Group

Imagine that you're at standing in the heart of the Principality Stadium , the home of Welsh rugby and an epicentre of culture and events in Cardiff and you have this logistical problem: On the 3 June 2017 was the 2017 UEFA Champions League Final which meant the massive stadium needed to be emptied of over 5,000 seats to make way for TV cameras and commentary boxes as most of the world would be watching!


Lulu Books

My first poetry book, an angsty journey, published back in 2012.

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