I cut through the noise of your previous thinking and explain your product, online, in the simplest possible terms.
Because the clearer your website, the more attractive you are to VCs, journalists, and potential users.
How do I do this?
By knowing which questions to ask.
Drawing on my experience at a food tech pre-seed, I use a 3-step discovery process.
1. An initial phone call – I’ll listen while you talk about your startup. Why did you found it? Where do you want it to go?
2. A comprehensive copy audit – I’ll analyse your existing website and your competitors’. I’ll spot gaps in the copy and the things you say about yourself.
3. User requirements – I’ll ask myself what a visitor’s looking to get out of each page. And how we can give them what they want, in as few words as possible.
Then I’ll write until every word on the site feels like you said it, not me.
If you wonder whether your web copy could be clearer, drop me an email at [email protected] Or why not book a free 30-minute discussion today?
📞 Book a call → http://calendly.com/peter-havers
Childhood Nutrition App • Seed Startup • Full Rewrite
Helicopter & Private Jet Booking Platform • Seed Startup • Partial Rewrite (wrote 'Private Jet Charter', 'Helicopter Charter' and 'Destinations' pages)
Photographic Location Agency • Micro-business • Partial Rewrite (wrote 'Home' page and 'About Us' page)
Article for HuffPost UK's coverage of 'World Cancer Day 2018'. 600+ shares. Was featured on their homepage and HuffPost Australia. Was asked to become a contributor at 18.
Short Story for The Bloomsbury Festival. Written in the second person, future tense ("You will...").
Peter Havers reached out to the CEO of a personal-branding startup on Twitter about its open roles. The company offered the 22-year-old a job despite not planning to fill the role for months. Insider spoke to the CEO, Joe Binder, and Havers about what made the message so compelling.