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Mark Simborg


Location icon United States

I've written in-house for FireEye (cyber security leader), BrightEdge (SEO/martech leader), DataStax (database/data management leader), and Tuya Smart (IoT leader) and freelanced for SAP/CallidusCloud, Amazon, RingCentral, Hyundai, Hippo Insurance, Esurance,, Trasers, OrientDB, Algolia, and many others. I've also published articles in Forbes, Business Insider, San Francisco Chronicle Magazine, Smithsonian Magazine, and more.

Below is just a sampling of my work. Bylines that aren't me were ghost written by me. Also —I accept bribes in the form of good beer.

What is Hybrid Cloud?

Gartner also states that "By 2020, most data and analytics use cases will require connecting to distributed data sources" and "most organizations' DBMS deployments will coexist in the on-premises and cloud worlds simultaneously - the hybrid cloud DBMS".

Smithsonian Magazine
Originally Designed for Space Travel, This Technology Is Transforming Transportation Here on Earth

Few historical images are more iconic than the ones of NASA's lunar modules landing on the surface of the moon. These modules allowed astronauts to make exploration history. They were also one of the first major applications of a hydrogen-powered or fuel cell system, a technology chosen for the moon mission because of its cleanliness, efficiency and ability to generate electricity in space.

Three Tips For Communicating More Effectively As A CEO

I have worn a lot of different hats in my day: football coach, software engineer and now CEO of a data management company. All of them are unique with very different demands, but one common thread through them all is the need to communicate well.

Smithsonian Magazine
The Electrified Future: How the World Is Building Transportation 2.0

The Battery Electric Vehicle (BEV) revolution has begun, as car buyers and automotive industry powerhouses alike shift their investments from gas-powered internal combustion engines to electrification. Governments are getting in on the action, too, with states like California and Massachusetts placing big bets on electrification by funneling money into massive new infrastructure plans.

The Top Five IoT Trends to Watch Out for in 2020

In a mere couple of years, the Internet of Things has evolved from outlying tech curiosity to a full-fledged industry promising to become the next major tech boom. With the number of connected devices expected to reach more than 38 billion by 2020, the potential for an IoT-based tech revolution is practically unlimited.

How to Elevate Your Project Management Skills

Being a project manager is tough. It requires top-notch interpersonal and organizational skills and the ability to successfully interact with team members and stakeholders alike. Project managers need to be cheerleaders and coaches, as well as leaders and team players. Almost all of us, at some point, will be part of a project - if ...

The Six Benefits of Real-Time Chat For Your Mobile Workforce

Nostalgic AIM users shed a collective tear as news that the pioneering chat app will close its windows forever at the end of this year. Pushed to the sidelines by the likes of Facebook and Google Hangouts, AOL can no longer compete.

AI and Data Management - 4 Facts to Know

Thanks to advances in computational power, reductions in computing costs and the rise of big data, artificial intelligence (AI) is playing an increasingly critical role in the success of the modern organization. More and more tasks that were previously handled by data management professionals are being tackled by intelligent machines today.

6 Ways Millennials Can Overcome Their Stereotypes, From a Millennial CEO

Millennials get a bad rap - perhaps deservedly. While there are always exceptions, generally speaking, millennials have less patience and (forgive me) fewer skills than people of earlier generations. They're finickier, dicier, more restless. They're also less loyal and not afraid to take full advantage of happy hours and vacation time.

Shredding Again

The ocean crashes a mere 300 yards away, across Hwy. 1, close enough to hear its rumble, and taste the salty air.

Amazon Web Services (landing page)
What are Microservices? | AWS

Microservices are an architectural and organizational approach to software development where software is composed of small independent services that communicate over well-defined APIs. These services are owned by small, self-contained teams. Microservices architectures make applications easier to scale and faster to develop, enabling innovation and accelerating time-to-market for new features.

DataStax (case study)
Capital One Answers "What's in Your Wallet?" With DataStax Enterprise

A financial industry leader as famous for its credit cards as its Samuel L. Jackson-starring "What's in your Wallet?" commercials, Capital One's applications generate huge amounts of data, the mining of which has become of paramount importance for making critical business decisions.

jausás & co (home page)
jausás & co

Jausás & Co imports hand-picked contemporary tilework, wallcovering, and outdoor furniture from Spain and Italy for designers and architects.

DataStax (ebook)
What does data management have to do with customer experience?

Companies are in a race to set themselves apart from the competition in a meaningful way. Pre-Internet and pre-cloud, beating the competition meant out-advertising them, out-spending them, out-maneuvering them, or getting to a certain demographic before they did.

DataStax (landing page)
Designed for Hybrid Cloud

Most of today's enterprises are headed for hybrid and multi cloud data architectures, if they're not there already. The issue is that this transition to hybrid cloud often comes with drawbacks, such as data silos, cloud vendor lock-in, and data governance concerns.

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