Social Media Engagement & Campaigns
I've always loved to write. As a kid I'd make up my own stories by putting my imagination on paper. I still do.
My writing has evolved from sports, finance, music, blogging, and brand/content copywriting, and though it's changed it remains my passion. It allows me to share my creativity while helping give a voice to thriving companies via their social media channels.
It's always a win when my client wins in user-growth and world-wide #BrandRecognition. Not a bad way to make a living. Let's go viral. #BrandVoice #LetsGetSocial
Social Media Engagement & Campaigns
Please view some of my work within my former client's advocacy groups, and my social media copywriting. I also used Adobe Photoshop for image edits and graphic creation.
We're lovin' it! McDonald's verified Twitter account is known for responding to customers who tweet about their 'golden arches' cravings. So when Drag Race superfan Jess Rodgers tweeted about her Mickey D's struggle, Ronald McDonald fired back with some sassy Drag Race lingo. "Really want a McDonald's right now ??," Jess tweeted.
To view and my copywriting examples for former client's global social media channels. Please click on each video link to view copywriting.
@Phyxrak We like the way you think, Heda! Thanks for cruising over.
Our play on a cheesy but trendy ‘inspirational’ tweet over a beautiful sunset received the most likes.
Music & Sports Writing/Blogging
Dallas goalie Smith a Tragically Hip figure Marcie Garcia | NHL.com correspondent Feb 14, 2008, 11:00 AM EST Mike Smith would like to voice a complaint. The Dallas Stars' goalie has a problem with the music selection in the Stars dressing room, presided over by team disc jockey and erstwhile forward, Steve Ott.
Graham and LuAnn Snyder with Adrian Aucoin Marcie Garcia | NHL.com correspondent Oct 17, 2006, 6:13 PM EDT When Graham and LuAnn Snyder began their cross-country NHL Tour, LuAnn securely fastened herself into the co-pilot seat of their "Magic Bus", the recreational vehicle parked in the...