Lucia Balogun

Freelance Brand Copywriter | Content Strategist

Canada

Supermom by day and rockstar writer by midday. I write on a whim and, I see the big picture even before it all comes together.
I write for ThriveGlobal, Entreprezine.com, and ContentAnytime

Beyond writing, I am also a Business Analyst and a Supply Chain Management Professional passionate about solving B2B and B2C operational challenges.
I help businesses maximize value through higher operational efficiency by analyzing the supply chain for inefficiencies and proferring solutions to reduce cost, increase profit and bolster productivity across board

Portfolio

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Freelance Project

Website Copywriting for a Catering Company in Vancouver

Website Copy

Blog Articles

EntrepreZine.com

08/29/2018

Why Your Business Needs to Quickly Embrace the Art of Storytelling | EntrepreZine.com

"Marketing is no longer about the stuff that you make, but about the stories that you tell." - Seth Godin. Remember those days when adverts were about the product and solely about the product? Businesses tried to outdo themselves by creating products with snazzy names, colors and designs.

EntrepreZine.com

09/02/2018

What Makes A Brand STICK In the Mind of The Consumer? | EntrepreZine.com

Brands that stick in the mind of the consumer are the brands that will be sought after when the need arises. Here's why you need to pay extra attention to the kind of brand you build for your business!