My career has taken me from London to Sydney and back to the UK. Writing and editing for major publishing houses, including EMAP, Dennis Publishing, CNET, ZDNet, Reed Business Information and The Independent newspaper, has provided invaluable experience across platforms and sectors as well as many fun adventures. I've written about a wide range of industries, including hair and beauty, digital media and marketing, retail, government and B2B technology.
Whether it's interviewing inspiring individuals, creating engaging marketing copy or getting my head around new, complex subjects, I love what I do.
I’m equally comfortable writing in-depth industry reports, company profiles, topical ebooks and punchy video scripts as I am creating sales emails, banner ad copy and blogs. I’ve even been known to write end-of-year Christmas poems for clients!
Interviews & Profiles
Hair & Beauty Industry
Head of Toni&Guy Art Team
Lisa Shepherd & Bonomini Artistic Team
Non-London salons doing big business
Self employment & VAT
Salon growth with a business coach
Secrets of salon owners' success
Spruced & Dapper salon interior
Where to go to escape the stress
The Chapel, Islington
Cosmetic companies & digital channels
Weight loss success story
Computer and engineering skills
Women in IT
Camperdown Cellars case study
Cover/contents - first issue
Jude Law and Sadie Frost