Leigh Frank

Experienced Public Relations, Marketing, Communications, and Events Professional

United States

Thank you for viewing my work.

The portfolio below is split into several sections.

Projects include Pittsburgh Earth Day, a collaborative Pedestrian Safety Campaign, The Pittsburgh Downtown Partnership's 2018 and 2017 Annual Report, and 2018 Annual Meeting, and the 2019 and 2018 State of Downtown Pittsburgh Report and Release Event.

Additional Sections include Branding Initiatives, Websites, Newsletters, and Collateral.


Pittsburgh Earth Day 2020

virtual events webpage
Pittsburgh Earth Day Celebrations

When Pittsburgh's 50th Anniversary celebration of Earth Day needed to be postponed, due to quarantine, I created a full program of virtual Earth Day events, including a film festival, a sustainable business idea share, interactive contests, and more.

promotional webpage
Candles in the Rain

To commemorate the 50th Anniversary of Earth Day, Pittsburgh musicians came together to record a new version of the original Earth Day Anthem. Promotions included multiple videos with environmental actions items.

The Green Voice Weekly E-newsletter

I've been instrumental in creating a new, weekly e-newsletter featuring original content on sustainable, green living. I worked to help attract high-quality contributors and grow the subscriber base.

Safety Campaign

website with multiple videos
Look Alive Pittsburgh

Website including viral videos. All advertisements including traditional and digital pushed to this site.

Annual Report and Meeting

annual report
2018 Annual Report

2018 Annual Report of the Pittsburgh Downtown Partnership. Released March 2019.

annual report
2017 Annual Report

2017 Annual Report of the Pittsburgh Downtown Partnership. Released in March of 2018.

State of Downtown Pittsburgh


branding initiative
Downtown Sound Branding

Branding developed for an initiative encouraging more live music in Downtown Pittsburgh.

branding initiative
Asking for Change

This brand and campaign was developed to encourage support of Downtown organizations that provide services to homeless individuals and people in need.


Pittsburgh Downtown Partnership Website

Pittsburgh Downtown Partnership's comprehensive website. This site serves multiple audiences, including visitors, developers, media, potential residents, and more. I oversaw complete site redesign and deployment in January 2017.

Holiday Season Website

I oversaw design and content for website promoting Light Up Night, Holiday Market and a full season of holiday activities in Downtown Pittsburgh.


I provided content and management services for the PG&H website, the Pittsburgh Downtown Partnership's retail outlet supporting local producers of high-quality homegoods.

Market Square Public Art

I oversaw site design and content for this website that promotes an annual public art installation in Market Square.

Picklesburgh - Pittsburgh, PA

I oversaw design and content for the Picklesburgh website. Picklesburgh is an annual festival that draws more than 300,000 visitors to Downtown Pittsburgh in July of each year.


weekly e-newsletter
The Low DownTown!

Example of the weekly e-newsletter that I oversee. Received by more than 20,000 readers, every Monday morning, providing an overview of the week's events and news.

weekend e-newsletter
Bring on the Weekend!

Weekend enewsletter. Sent every Thursday afternoon to inform subscribers of events occurring in Downtown Pittsburgh over the upcoming weekend.

membership e-newsletter
Membership Matters

Monthly e-newsletter that is sent to all members of the Pittsburgh Downtown Partnership.


PG&H Rack Card

Rack card used to promote new retail venue, PG&H.

PG&H Print Ad

Print media ad promoting retail outlet PG&H.

Downtown Made Easy Guide
2019 Downtown Made Easy Guide

Pocket-sized map produced annually, with more than 100,000 copies distributed and 60,000 digital downloads. Released in spring 2019.

Shop Downtown: Love Pittsburgh

Monthly Shop Downtown segment on Pittsburgh Today Live on KDKA TV. This is a segment I developed with the show producer to highlight independent retail in the Central Business District. I frequently act as spokesperson for the Pittsburgh Downtown Partnership.