Lara Unnerstall

Writer and Editor

Location icon United States

I'm an adept copywriter and editor that's capable of translating broad concepts and scattered research into concrete, lyrical copy.

Portfolio

Assorted Clients

Humana
Film Study: Pop Culture Stereotypes Aging Americans

LOUISVILLE, Ky.--(BUSINESS WIRE)--New research reveals few characters aged 60 and over are represented in film, and that prominent senior characters face demeaning or ageist references. These negative and stereotypical media portrayals do not reflect how seniors see themselves - or their lifestyles.

Businesswire
02/09/2016
Wells Fargo Commissions Original Art Depicting the African American Experience

CHARLOTTE, N.C.--()--Wells Fargo & Company (NYSE: WFC) recently commissioned Atlanta-based artist Keith Rosemond II to create six original illustrations depicting the African American experience. The personal stories were selected from , the company's online-storytelling collection which provides the African American community an opportunity to share stories reflecting their cultural identity.

Pepsico
02/05/2016
Mtn Dew® Kickstart™ Hosts NFL Experience Event - Puppy, Monkey And Baby Predict The Carolina...

SAN FRANCISCO, Feb. 5, 2016 /PRNewswire/ -- In an unexpected moment in sports history, a puppy, a monkey and a baby all cast their predictions for the winner of Super Bowl 50. The three awesome visionaries were brought together to tease the much-anticipated arrival of the MTN DEW KICKSTART "Puppymonkeybaby" commercial, which will air in-game during the first quarter of Super Bowl 50.

Pepsico
04/21/2016
Dear DEW® Nation: DEWcision 2016 Gives You the Power to Choose Between Two Legendary DEW Flavors

PURCHASE, N.Y., April 21, 2016 /PRNewswire/ -- With all of America entrenched in the 2016 presidential election, the time is ripe to make a DEWcision. So MTN DEW® is asking you, the loyal members of DEW Nation: which of two legendary flavors - MTN DEW® BAJA BLAST™ or MTN DEW PITCH BLACK™ - will earn its rightful place in the DEW retail lineup at the end of DEWcision?

Non-Commercial

Avclub
06/11/2015
R.I.P. Christopher Lee

British-born actor Sir Christopher Lee, whose career may be one of the most prolific and diverse in film history, has died. Lee reportedly died on Sunday, June 7 after being admitted to a London hospital for respiratory problems and heart failure.

Avclub
07/29/2016
Farms and demon babies hint at the plot of American Horror Story season 6

American Horror Story is returning to FX on September 14, and for now, the network and creators are being coy about the plot. They have, however, released a series of six teasers that hint at the slew of horror tropes they plan to juggle with clumsy enthusiasm in season six.

Avclub
03/27/2015
Vince Gilligan to host classic TV special, hopefully in silly hat

Vince Gilligan on Community Vince Gilligan is hosting a nostalgic night of television this April on MeTV, Weigel Broadcasting Company's all-classic TV network. "Vince Gilligan's Island of MeTV" will feature a curated selection of Gilligan's favorite shows from the channel's archives, including episodes of The Twilight Zone, The Honeymooners, Taxi, and Columbo.

Avclub
05/21/2015
Tim and Eric announce their first book and self-help tour

Tim Heidecker and Eric Wareheim have hung their television hats and dropped their movie pants. But now they've put on something new: author gloves. Zone Theory, a self-help book of sorts, is the newest creative effort from the absurdist comedy duo. The book promises to "instantly provide wellness, h

Cure Violence
The Guide

"School for me was really time to hang out and get high," Gregory Myers says, describing his formative years in Yonkers. Though today he's an outreach worker with SNUG, the Yonkers YMCA's violence-interruption program, he can well relate to the local kids he has dedicated his life to helping.

MDW Fair 2012
Octagon Gallery: Meltdown

"It isnʼt cool to talk about global warming. Overexposure and "greenwashing" have made the whole subject a cliché. This insidious indifference undermines the vital link between humans and their environment."

Design Cloud Chicago
Sports Infiltrated

"The artist" is stereotyped as a pale and anemic body without strength, and a mind that disdains physical exertion. Conversely, "the athlete" is stereotyped as a physical machine, and a mind that is shrunken and empty. He is an objectified body, a sexual object.

Groupon

Groupon
Ultrasonic Cavitation Attacks Fat with Sound Waves

Traditional liposuction requires an invasive procedure to remove fat from areas such as the abdomen, thighs, neck, and arms. Ultrasonic cavitation uses low-frequency sound waves to burst fat cells, transforming their contents into free fatty acids that are naturally disposed of by the lymphatic system.

Groupon
Lash Extensions Applied One-by-One for Dramatic Effect

Eyelash extensions, once a beauty secret of celebrities like Katy Perry and Kim Kardashian, have crossed over and onto the eyelids of regular folk. Quality extensions are carefully applied by a licensed aesthetician, come in a variety of natural and synthetic materials, and beat store-bought falsies in quality, safety, and natural appearance.