Joshua Wirtanen

Content Strategist/UX Writer

Professional writer with several years of content management, UX writing, copywriting, journalism, blogging, website creation and SEO experience.

Staffing Proxy Website

I created all of the content for the Staffing Proxy website, including marketing copy and microcopy. I also manage blog strategy and edit all blog posts (most of which I write myself).

2019 Product Guide Showdown Displays

I wrote and edited all of the copy in the Showdown Displays 2019 Product Guide catalog, which is just under 200 pages long. Here is a flipbook version of the entire catalog.

Sign-Zone, LLC
Sign-Zone Style Guide

Sign-Zone is the parent company to Showdown Displays. I was the first copywriter at the company, and as such, I had to essentially create the position from scratch. One of the elements of this was creating and maintaining a house style, so I created a style guide for the company to use to keep their copy consistent across all channels.

Showdown Displays
Featured Product Flyer

At Showdown Displays, one of my many tasks was to create copy for featured product flyers every month. This is just one example.

Best Buy
PC Gaming Buying Guide

Building or upgrading a gaming PC can be a daunting task, so my task was to make it more accessible to consumers with this buying guide.

Best Buy
How to Troubleshoot Your Home Network

I was a key member of a team that migrated content from to, revising and rewriting when needed. This specific article was created from scratch, and I did all the research and writing.

Best Buy
Portable Audio - Geek Squad Protection Landing Page

I was part of an initiative to build landing pages for Geek Squad's protection plans. I wrote all of the copy. Here is one landing page of the 8 that I worked on during the course of this project.