Jordan Fletcher

SEO Content Writer, Food and Drink Editor and Freelance Copywriter

United Kingdom

A witty and versatile copywriter with five years plus agency experience working with a diverse portfolio of brands across entertainment, finance, fashion and hospitality industries.

As Food and Drink Editor at H&N Magazine, I am responsible for writing and editing reviews and features covering restaurants, hotels and bars across Leeds and Manchester. 2019 has also seen me cover travel experiences in Ibiza, Speyside and Amsterdam.

I also freelance, and specialise in producing press releases, on-site sales copy, press articles and blog posts for restaurant and bar brands ranging from large nationals to local independents.

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Portfolio
Staveleyhead
London Under The Microscope | Staveley Head

Award-winning campaign that was covered by over 100 sites and publications, including the BBC, Guardian and Daily Mail. The campaign prompted the Mayor of London, Sadiq Khan, to release a press statement promising to clean up the London transport system.

Edit
History of Google | Edit

From humble beginnings to global domination, Google has come a long way since its debut in 1997. Edit looks back at some of the highs and lows the search engine giant has experienced along the way. Explore the Evolution of Google:

Guestline
Hotels of the Future | Guestline

Imagine a hotel that uses facial recognition for automatic check-in, and where smart showers, app-controlled glass TVs, and automatic light and heat adjustments come as standard. The hotels of the future are much closer than you think. With the help of Guestline, read on to discover how technology is redefining the luxury hotel sector.

Red Letter Days
Santa's Sleigh Reinvented | Red Letter Days

If Apple, IKEA, Red Bull, Carlsberg, or Ferrari designed Santa's sleigh what would it look like? Red Letter Days reimagined Santa's mode of transport through the style of five iconic brands

City Index
Race to a Billion | City Index

We tracked the fortunes of many of the world's biggest companies to find out which was the quickest to earn its first billion (and how long it takes to make a billion today). Will it be a tech giant or a retail king that wins the Race to a Billion?

The North's Quintessential Magazine
07/04/2019
Dakota Manchester: A hotel fit for the A-List - The North's Quintessential Magazine

Boasting killer looks and a vibe cooler than the golden age of Hollywood, Manchester just got lucky with the arrival of its newest luxury hotel. We checked into Dakota Manchester to discover where the £30 million investment went, and to find out if the cocktails, cuisine and hospitality could live up to the hype.

Watchshop
What his watch says about him

Humour led blog post created to entertain visitors to the Watchshop site (and promote some incredible watches of course).

Grosvenorcasinos
Future of Sport | Grosvenor Casinos

Ever wondered what football or Formula One will look like in 2050? We asked acclaimed Applied Futurist Tom Cheesewright to provide insight into how technology will transform some of the world's best-loved sports for good.

Moss Bros
Prom suits and beyond: Ultimate men's prom guide

From choosing your prom outfit to making an entrance, here's how to make prom a night to remember. We're going to help you prep for your prom like a pro and impress your friends when you hit the red carpet.

Provident
Back In The Day Quiz | Provident

A nostalgic quiz I researched and wrote for Provident, which was covered in The Daily Mail, The Mirror and The Metro amongst others. The piece received over 2k social shares.

first direct
Amazing careers at first direct | first direct

As project manager on the First Direct recruitment site project, I not only wrote and directed the featured video, but sourced the imagery and wrote all the copy. This task was carried out in addition to my full time role as a Recruitment Consultant for the bank.

Wren Kitchens Blog
09/29/2017
What does your curry say about you? | Wren Kitchens

It's no secret we Brits love curry. In fact, there are over 9,000 curry houses to feed our appetites across the UK. And for 20 years, National Curry Week has celebrated our relationship. This year, October 9 th-15 th will mark over 200 years of Indian restaurants in the UK and is the perfect time to indulge in some spice from your go-to curry house or takeaway.

Vue Cinemas
12/22/2016
Spider-Man: Homecoming

Peter Parker juggles the highs and lows of adolescence with the realisation of who he has become, and learns life is tough when you're a teenage superhero with the weight of the world on your shoulders.

Providentpersonalcredit
07/21/2017
Where are you on the relationship scale? | Provident

A brand new asset for Provident to create social interaction and engagement. My input began at the concept stage, sharing thoughts on what to include, and then I produced all the quiz questions and asset copy.

Confused
Confused.com | Driving Emotions

Ever wondered how joy, sadness, fear or anger can affect your ability to drive? Answer a few questions and discover how your emotions can have a big impact on your driving ability.

Various
11/01/2015
The Hedonist Project

A press release to promote a pop-up whisky bar in Leeds for The Hedonist Project, which was covered in The Yorkshire Evening Post and several online lifestyle sites.

HR News
12/01/2016
The power of empowerment: Set your team on the road to success - HR News

Keeping a close eye on the wellbeing and personal growth of your staff is just as important as watching the monthly balance sheet, if not more so. A happy workforce is more likely to work harder for you and put themselves out for customers, clients and colleagues - it's not rocket science.