Gina LaVecchia Ragone

Writer, Editor, Content Developer & Manager

United States

Contact: [email protected]
Versatile agency copywriter
Proficient content manager
Experienced digital and print media pro
Adept at creating effective, appealing and relevant content for various audiences
Strong news judgment
Collaborative creator
Strong understanding of web analytics and ability to adapt content accordingly
Detail-oriented, long-term strategist
Able to manage multiple projects and tasks and make deadlines

Portfolio
Restaurant Hospitality
06/22/2016
Cashing in on retail

The line between restaurants and retail is getting blurrier. Grocers are expanding their carryout and dine-in offerings while traditional restaurants are discovering the profit potential of retail.

Royal Thin Brick
Wall & Floor Thin Brick Manufacturer | Royal Thin Brick

I helped to develop messaging and wrote all of the copy for the Royal Thin Brick website. RTB is a decorative brick product. The client wanted to emphasize, for an audience mainly comprised of architects and designers, that the product is genuine, authentic brick — a product superior in looks and performance to its competitors.

Restaurant Hospitality
07/11/2016
Trend watch: The rise of food halls

Food halls have been opening at a rate that's made them difficult to ignore. What's not to love, from the guest's perspective? They can pick and choose elements from different vendors to create just the elevated, often chef-driven meal they want.

Mashed.com
12/14/2020
The Untold Truth Of Le Creuset

Le Creuset cookware might be as well known for its hefty price tags (up to $675) as it is for the rich, gradient colors of its deep enamel finishes. Let's dive further into the nearly 100-year-old story behind the iconic brand to find out why.

Restaurant Hospitality
09/21/2015
Tom Colicchio's Craft tests no-tip lunch

Tom Colicchio of Craft and "Top Chef" fame is embarking on a bold experiment: adoption of a service fee-included, no-tipping policy.

Mashed.com
04/25/2021
The Summer Seasoning Mistake You're Making With Grilled Steak

Shutterstock Certified Angus Beef's Michael Ollier told Mashed one way to incorporate the flavor of your favorite summer herbs into your grilled steak is to create a "brush" by bundling together some of your favorite herbs, dipping it in oil, and using it to baste the grates on your grill.

Mashed.com
04/13/2021
What Is Tamari And What Does It Taste Like?

Shutterstock There are actually many types of soy sauces, all products of the soybean fermentation process, and tamari falls under this umbrella (via The Spruce Eats ). According to Spoon University , while the Asian continent gave us a rich variety of these sauces, tamari traces its origins to Japan, whereas traditional soy sauce was developed in China.

Mashed.com
12/23/2020
What Is Francesinha And What Does It Taste Like?

Shutterstock Restaurants in Porto tend to have their own versions of francesinha, each boasting its own secret to achieving high quality. There are probably so many variations on this spicy dish that identifying the "best" francesinha is entirely subjective. Let's unpack the decadent francesinha.

Saber Healthcare
05/01/2019
Employee Newsletter

Monthly staff newsletter for large chain of longterm care facilities. They were printed with name of each facility on the header, left. I wrote these monthly for two years while working as a freelance contractor for a marketing and communications agency. It was a rewarding experience to support and share knowledge with the thousands of dedicated staff members who care for the residents of these facilities.

Kidney Dialysis Center
3.5" x 8.5" Rack Card

As a contractor for marketing and communications agency, I was tasked with creating a rack card to help introduce a new, on-site kidney dialysis center to residents, family, and visitors to a long-term care facility.

Restaurant Hospitality
12/01/2015
Great Room: A designer's tour of NYC's Gabriel Kreuther restaurant

If a chef-restaurateur is lucky enough-and has the financial backing-to open a restaurant on one of Manhattan's highest-profile blocks-and, if that street-level dream space happens to boast soaring ceilings and span 14,000 square feet (huge by NYC standards), he'd better be smart enough to hire an elite designer to create his public spaces.

Restaurant Hospitality
02/29/2016
Marc Forgione goes casual

Marc Forgione might be best-known for his Michelin-starred Restaurant Marc Forgione, as well as his successful turns on the Food Network’s The Next Iron Chef and Iron Chef America, but the chef-restaurateur is turning his attention to a different arena: fast casual.

Visual Merchandising + Store Design
10/01/2014
Mix and Matches

Matches launched its first store in 1989. Now, with 14 boutiques across London, its Wimbledon flagship is getting a luxurious makeover.

Restaurant Hospitality
01/04/2016
9 restaurants we're dying to try

A host of great new restaurants have opened their doors in recent months. From a chef-driven, farm-to-table spot in suburban Michigan to a craft cocktail concept in Miami, culinary creativity, inviting dining rooms and inspired ideas make these concepts worthy of watching.

Visual Merchandising + Store Design
Two-minute tour: Seoul, South Korea

The Numbers South Korea's booming capital, Seoul, is the country's largest city, with more than 9.7 million people residing in its borders. Home to major players in the electronics and automotive industries, like Samsung, LG and Kia, its global household names have made its economy the thirteenth largest in the world.

Visual Merchandising + Store Design
06/01/2015
Design detail: Urban Decay

Urban Decay's first brick-and-mortar store is bringing the brand's industrial-glam aesthetic to life.

Visual Merchandising + Store Design
10/08/2014
The end of the mall?

While recent headlines have sounded the death knell for the traditional mall, don't count the indoor shopping center out just yet. Michael Ellis, director of international architectural firm 5+design says that "Despite the Internet, despite the swing of the pendulum toward outdoor shopping environments, the mall is not becoming extinct."

Hotel Design
06/01/2008
Las Vegas gets real

In a city defined by over-the-top, thematic construction, the ten high-rises of MGM's CityCenter provide modern, urban and refined relief in flamboyant Las Vegas.

Hotel Design
10/01/2008
Color forecast

While neutrals remain the basis for hotel design, bold color choices are infusing energy and making statements in the guest room.

Strongsville, OH Patch
10/27/2011
Young Cancer Survivor Shines on Fashion Runway at the Q

Eli Asmar's bright blue eyes sparkle as he talks enthusiastically about his favorite basketball players and recounts their statistics from what seems like an endless knowledge of the sport. What the 8-year-old doesn't remember, to the relief of his parents, is his battle with pediatric cancer five years ago.

Visual Merchandising + Store Design
Portfolio: OPSM, Luxottica, Sydney

To more fashionably fuse the clinical requirements and retail goals of its 400 eyewear stores worldwide, Milan-based Luxottica Group tasked Ziba Design (Portland, Ore.) with creating a prototype that would serve as a model for all the optical-wear giant's retail brands on four continents.