Content That Converts
Em Casalena
Music Journalist
United States
I'm a writer, music journalist, and author with nearly a decade of agency and freelance experience.
United States
I'm a writer, music journalist, and author with nearly a decade of agency and freelance experience.
Content That Converts
Received 3.5k views with no ads or marketing, 1.6k full reads, a spot on the Staff Picks page, and over $300 in earnings.
Gathered 161k page views within four days of publishing, pulled 82.3% of traffic from Google searches, and secured a spot as the top post on the site for three days.
Gathered 90k page views within three days of publishing, pulled 94.5% of traffic from Google searches, and secured a spot as the top post on the site for two days.
Gathered 401k page views within two months of publishing, pulled 91.2% of traffic from Google searches, and secured a spot as the top post on the site for one week.
Earned $1,660 in partner earnings in the first week of publication.
Gathered 51k page views within three days of publishing, pulled 84.7% of traffic from Google searches, and secured a spot as the third top post on the site for three days.
Personal Favorites
Ana Voog was a pop musician who livestreamed her life 24 hours a day for 12 years in the late 1990s and early 2000s.
According to internet conspiracy theorists, Grimes' 2015 album 'Art Angels' made quite a few listeners shave their heads.
From deconstructing the television to utilizing virtual reality, Björk is a master of merging science and music.
Some of these tracks are amazing outside of sexy time, but during the act you might have wished you hadn't put your phone on shuffle.
Arena Music interviews a legend in the music journalism world.
Music
Even with the best podcast idea, you could find yourself sitting at zero listeners simply because your episodes are poorly edited or the audio is low-quality. That's why you need top-notch software to ensure your podcast meets professional quality standards.
Elevate your bass game with our curated list of the best bass synth pedals. Our selection delivers cutting-edge tech and rich tones at your fingertips.
WHY? have never been a conventional music outfit. Yoni Wolf, their founder, has never been one for tradition, either. But when it comes to writing music, Wolf felt some constrictions that needed to be let go. And the alternative hip-hop group's newest full-length release, AOKOHIO, was the result.
Bright Eyes indie singer-songwriter Conor Oberst recently announced the Conor Oberst and Friends solo residencies in Los Angeles and New York City.
Merging fluid human movements with music technology is going to make waves, but it's actually been around for a while.
Renowned alternative rock artist Alanis Morissette is set to hit the stage with her Triple Moon Tour in Summer 2024. Get tour info, tickets, and more here!
Despite the blue skies and relentless sunshine of the desert, the gloominess of goth-inspired music has a strong foothold in our fair state. Gothic rock first emerged from post-punk outfits in the '70s, though it's certainly changed substantially in the decades since.
Good ol’ Moby. He’s still kicking.
Medium
It’s a bit simpler to get those bylines than you’d think.
In the vast realm of skincare, there exist certain ingredients that emerge as stars, reigning supreme for their potent efficacy and transformative properties. Among these, tretinoin has solidified...
Social Media
A serious of promotional tweets for World Defense Show - Riyadh Defense Forum
Includes potential stock photos for each Instagram post, quotes, and captions.
Stuck on where to start with Instagram marketing? Our in-depth guide will walk you through every important step of your Instagram marketing journey.
It’s no secret that Tik TokTikTok has exploded in popularity among many different kinds of consumers. Unlike Snapchat, the demographic of Tik TokTikTok isn’t solely young people. While this was certainly the case when Tik TokTikTok first appeared on the scene, now a wider group of users are enjoying the video streaming platform.
Native video is certainly a large part of social media marketing. However, not all businesses know the ups, downs, benefits, and examples of how native video can greatly influence one’s social media following.
Social media has turned the old-school pound sign into the widely used hashtag. Hashtags are incredible tools that users can use to find content that aligns with their interests online, but they are also excellent tools for businesses, especially wine brands, to use for lead generation and overall reach.
Gardening and Farming
Summer is finally cooling down, and it's the perfect time to get on your gloves and plant some garden vegetables!
Got a heavy harvest of vegetables this year? Discover how to cure and preserve them so they stay fresh for months.
Summer is finally cooling down, and it's the perfect time to get on your gloves and plant some garden vegetables!
Jackfruit has become quite popular in recent years, especially as a meat alternative. It's a surprisingly versatile fruit for vegan and vegetarian diets, but it has also been used in Southeast Asian cuisine for a very long time. Its cousin, the cempedak, is often confused for the jackfruit.
Puffball mushrooms are some of the most unique types of fungi out there. They visually appear pretty different from other types of fungi and don't have the conventional cap and stem you'd expect from a mushroom. So what precisely are puffball mushrooms? Several diverse types of mushrooms fall under the umbrella term "puffballs."
Growing vegetables (or any plant for that matter) during the fall and winter seasons may seem impossible. Many amateur gardeners will cover their plots for the upcoming frost and wait until spring comes to start gardening again. However, you can grow vegetables outside during the winter with excellent results!
The seeds of the Phaseolus lunatus plant are referred to as butter beans, lima beans, and sieva beans. They are offered in both juvenile and mature forms and can be purchased fresh, frozen, or dried. Believe it or not, lima beans and butter beans are actually from the same plant.
It's no secret that indoor plants are incredibly popular on the internet right now, and it isn't just a niche group of people sharing their love of being plant parents. One mystery plant that tends to pop up in interior design posts on social media really isn't a mystery at all- the Split Leaf Philodendron is ...
Alliums are a sizable family of edible plants. From the well-known onion varieties to the less well-known yet intriguing varieties of garlic. Even merely for their blossoms, alliums are used by some gardeners as attractive ornamental plants. With an allium, you can accomplish a lot!
Wax myrtles and crepe myrtles are independent genera of trees and shrubs with extremely different physical characteristics and cultural requirements, despite the fact that they may have similar popular names. The genus Lagerstroemia, which is a member of the plant family Lythraceae, is where crepe myrtles are found.
We've all seen pink houseplants before. There are plenty of beautiful pink-tinted flowers out there that can brighten up any home, from roses to anthuriums to carnations. But what about indoor houseplants that boast pink hues in their foliage? Pink houseplants that feature pink tones and patterns in their leaves are quite stunning.
Hamamelis virginiana, commonly known as witch hazel, and forsythia suspensa, commonly known as forsythia, are two beautiful and somewhat similar plants. However, some key differences between witch hazel vs. forsythia are worth knowing if you plan to use either plant for landscaping, as indoor plants, or even for medicinal uses.
One of the greatest seasons for foraging is autumn. Many plants are already bearing fruit after soaking up the warmth and moisture of the summer. The chill has not yet wiped out the wild plants, making it the best time to forage before the snow hits.
Many of the 14,000 or so types of mushrooms that exist in the world make for absolutely fantastic additions to soups, salads, sauces, casseroles, and plant-based burgers. Additionally, mushrooms contain a ton of nutrients. They are the only veggie sources of vitamin D.
We can't all be born with green thumbs. Luckily, there are some plants out there that can tolerate even the unluckiest of plant parents. One great plant that doesn't require a lot of attention is the bird's nest fern. This gorgeous plant is known for its crinkly fronds that stretch outward and its ability to filter toxins from the air.
You might be surprised by the answer.
The Japanese maple is a true staple in any landscaping plan, and there are many cultivars of this gorgeous shrub. The red dragon Japanese maple boasts beautiful, lacy, purple leaves that turn deep red near the end of its foliage. The low-branching, dwarf crimson queen Japanese maple has a delicate, weeping form.
Kentia and areca palms are the two most popular types of palms. Indoor palms, some of which are climbers and others more of the shrub variety, can have a significant impact on practically any room. Palms add an exotic, beautiful flare to virtually any space they are kept in.
Sustainability
The relationship between Canadians and the agriculture industry is one that has become muddy, to say the least. The amount of cultural distrust and fear of various advancements in agtech is alarming, but in a way, it’s easy to see the push behind it: People want to know what they’re putting into their bodies, and we have been conditioned to believe that archaic farming methods are the only methods that are safe.
How does a more diversified, technologically advanced energy sector change the amount and type of labor required? What opportunities exist for skills development and greater inclusion?
Agriculture is changing in great ways. And technology is one of the biggest changes to hit the farming industry.
Psychedelic Medicine
Psilocybin has already been researched as a potential therapy for mental illnesses, and now the NIH is looking into magic mushrooms even more.
In this guide, we’ll break down everything you need to know about magic mushrooms. Let’s start with a standard definition.
MDMA could be a new potential treatment for a wide range of conditions.
Outdoors and Camping
If you’re planning a camping trip to Maine, these hot spots are must-sees to include on your trip.
Connecticut is an underrated and absolutely beautiful place to camp or glamp.
Backpacking stoves serve an irreplaceable purpose for the seasoned hiker or camper.
Ready for a rousing trip to Louisiana? Be sure to add these destinations to your itinerary.
When going through your checklist before a camping trip, you’ve probably included folding camping chairs. And if you need to go out and purchase some, you may be completely in the dark about what to look for.
Camping with the whole family is a classic past-time that never seems to get old.
Utah is a beautiful place to explore, camp, and enjoy with your family or on a solo vacation. Here’s our guide on what to do in various regions of the Beehive state.
Blackwater Falls State Park is a West Virginia state park, home of the 62-foot cascade waterfall of the same name and massive, lush forests of red spruce. The Falls mark where the Blackwater River meets the very rugged Blackwater Canyon. It’s one of the most photographed areas in the state, and it makes sense why.
Vermont is a beautiful place to explore, camp, and enjoy with your family or on a solo vacation. Here’s our guide on what to do in various regions of the Green Mountain State.
Blockchain and Crypto
Digital currency isn’t going anywhere. A handful of industries are going to make sure of that.
If you’re unsure whether or not the Coinbase exchange reports to the IRS, this guide can help.
If you’re a South African who wants to start investing in crypto, these exchanges are worth looking into.
These five crypto exchanges are the best of the best for crypto enthusiasts in Brazil.
Ready to dive into the world of crypto? These exchange and brokers are worth checking out.
Non-fungible tokens are the subject of a lot of buzz in the crypto world. For those interested in investing, it’s vital to understand potential opportunities as well as pitfalls of NFTs
Published Books
Perception and existence within a body can be both beautiful and terrifying.
Death is inexorable and ultimate. But death is also relentless, and the natural boundaries of reality can blur in its wake.
Language
It sounds pretty. It's a unique language. It has words that don't even exist in English. And yet, when some people consider learning Japanese head-on, they quickly get spooked away. It's no wonder why: Japanese, to the novice or non-speaker, can seem very difficult.
It's important to know which one to use when. We've listed and explained 17 ways to apologize in Japanese so you'll never be stuck in an uncomfortable situation! Let's learn the art of the Japanese apology.
The particular smell of a breeze in late autumn. A deep love for books that dips into the philosophical. Daydreams and nostalgia. Words have the power to evoke all those feelings. And in Japanese, there are words for all the fleeting feelings we described above-and more.
Introducing yourself in English is usually pretty straightforward. It goes something like this: "Hey there! How are you? I'm Em." "Hi Em, I'm Julie. Nice to meet you." "Nice to meet you, too." A handshake ensues, then small talk. It really isn't that different in Japanese, minus the handshake.
Interviews
For music lovers, it's the fellowship that makes the local community so attractive. Andy Warpigs gets this. He also happens to be one of the Valley's beloved underground songwriters and community organizers.
The Subhumans frontman is nothing short of eccentric.
New Zealand's rising witch rock band talks touring, feminism, and Prince.
The "ugly pop" group talks songwriting, touring, and disco golfing with stale onion buns, too.
The dreamy folk-pop group talks desperation, the vessel of sound, and their upcoming full length album.
Fashion
Watches never go out of style, even if their function isn’t so necessary in the age of smartphones. Rather, they can lend a classic, masculine touch to any man’s aesthetic and serve as a luxury element for any outfit.
Diamond drop earrings are a beautiful addition to virtually any outfit.
Education
If you’re getting ready to apply to colleges, it’s vital that you understand the college process.
Student retention in college is continuing to dip, but administration can use a few key best practices to improve their numbers.
Cloud Computing
A cloud-based TMS could be the best addition to your warehouse’s tech stack. Let’s break down why.
Many business owners who have their thumb on the pulse of new technologies have likely heard of cloud and host BI (business intelligence). Which one is preferable, and what exactly makes them different? In this guide, we’ll explore everything you need to know.
SD-WAN is being adapted by businesses and enterprises across the world. It’s heralded as a next-generation way to connect users within a business to a single cloud-based network.
By implementing an excellent transportation management system, you could reap rewards that go far beyond money.
Software and B2B
For any small business or entrepreneur, building a website is extremely important. At the very least, one should have a homepage, a few blog posts, a pricing page, and a handful of landing pages. Ideally, business websites should be more in-depth-- this is especially so for businesses in the e-commerce and tech spaces.
So what is Funnelflix? Does it actually help entrepreneurs? We’ll be covering all of this and more in our guide to the pros and cons of Funnelflix.
There are some fantastic forms of technology stacks out there that B2B companies and other businesses can take advantage of. However, not all technology stacks for marketing are equally good. We’re going to dive into a handful of stacks that meet the mark and then some-- so you can make an informed decision before investing in one.
Anime
Absurd comedies aside, some of us enjoy going the extra mile and fling ourselves down the rabbit hole of absolutely insane series. And so this list was created after many hours (and years) of watching the most WTF anime series ever.
Pretty Guardian Sailor Moon Crystal , known more commonly as Sailor Moon Crystal, caused quite a stir when its first season was announced back in 2014. Fans of the original were both excited and wary. Who knew that a reboot of the magical girl series could have such a polarizing effect?
Who doesn't love ? This peppy teen hero defeated evil and saved the world on more than one occasion with her crew of Sailor Soldiers and captivated young girls (and boys) with her inspirational wisdom and girl power mantras.
Videogames
Our favorite childhood (and also adulthood) franchise of films, shows, and games is known for its cute pocket monsters and relatively innocent storylines. However, that doesn't stop a lot of fans from coming up with some seriously disturbing fan theories that involve the Pokemon universe. Could Digimon really be corrupted Pokemon?
Who doesn't love the feeling of finding the ultimate weapon in a video game? You work hard, exploring and crafting and following walkthroughs to find hidden gems, then finally, you get it: a rifle, sword, or magic upgrade. You know the game is nearing its end and you have the ultimate weapon to win it.
If you've been glued to a screen and controller for the past month exploring the vast world of Rockstar's , you're certainly not alone. It's a completely addicting game that just keeps giving, even when you reach its ultimate end.
Horror
Who doesn't love a good horror movie or... even a really terrible one? The Japanese horror genre (known by the abbreviated term "J-Horror") has given us films, television shows, comics, and other media that are some of the spookiest, campiest, and most mind-melting within the realm of horror.
The United States has put out quite a few horror classics throughout its cinematic timeline that have since gained a cult following. From The Exorcist to The Evil Dead , a ton of great stateside films have become staples in the horror film genre.
There's nothing quite like a good thriller or horror book. From Stephen King to H.P. Lovecraft to Dean Koontz, a good horror or thriller writer can suck us into their works and send chills down our spine at every page turn.
Art
Wood and epoxy resin go hand-in-hand and can produce brilliant results when used together.
Award-winning director Lanthimos’ large-scale project is a summer fashion narrative set in Athens and will debut in Vogue Greece’s upcoming July issue.
It’s incredible what some art enthusiasts will pay for original artwork from a famous artist. These buyers really take the cake, shelling out hundreds of millions of dollars for paintings from the likes of Leonardo da Vinci and Pablo Picasso.
LGBTQ
Imagine if you will a world where you never saw yourself represented on television, in movies, in books, or anything other media that you see on the daily. The rare moments where you did, such a character was often the butt of a joke-- something existing to insight laughter at their expense, a vague form of who you and others like you are, surrounded by an air of frivolous insensibility.
If you're an LGBT kid that grew up with anime, you probably found a show or two that had some pretty validating characters when it came to gender and sexuality. There were some anime couples out there that represented us is different ways and had the romances that we really wanted.
The term "queerbaiting" is often foreign in non-LGBTQ spaces and ambiguous within LGBTQ spaces. Queerbaiting is a term used to describe the intentional or unintentional attempt by writers of films, television shows, comics, and other media to entice queer fans (or those that enjoy sexualizing queer relationships) without actually going through with portraying a queer relationship on screen.
Logistics
Customer experience matters. And logistics companies are beginning to pick up on just how much it matters.
Fright APIs aren’t exactly a brand new thing. However, they’re radically transforming the shipping industry at a significant rate. It may be time to consider APIs if you are a freight broker or 3PL.
Any business involved in logistics or the transportation of cool or cold goods understands the major need for temperature control in freight. Trucks, boats, trains, and other means of mass transportation have to be specially modified to prevent perishable goods from
Moving different types of freight can require different kinds of shipment monitoring and safety precautions to ensure the undamaged delivery of products. One type of product requires extremely careful planning when it comes to shipping-- fragile industrial electronics.
Technology
It’s going to be quite a groundbreaking year for the engineering industry, particularly the geoscience engineering industry.
Investors are setting their sights on legal technology more than ever before.
Film & Television
There's a whole lot of weird out there in the world these days, and a surprising amount has made its way into mainstream media. Since there's already a 15 Weirdest Movies Of All Time, a follow-up version of the list for the small screen just had to made.
Ah, the turn of the millennium. What was there to hate back then? It was the age of Tamagotchis, aggressively vapid AIM screen names, MySpace, and a fairly iconic fashion scene. It was also the age of some pretty notable horror films as well.
Imagine if you will a world where you never saw yourself represented on television, in movies, in books, or anything other media that you see on the daily. The rare moments where you did, such a character was often the butt of a joke-- something existing to insight laughter at their expense, a vague form of who you and others like you are, surrounded by an air of frivolous insensibility.
Who doesn't like a periodic dose of violence, gore, terror, and shock from a controversial film? A lot of people, apparently. There have been many a film out there that the public was just not cool with, and people en masse would go as far as protesting and banning the films before they could even be released.
Have you ever come across an unknown piece of film or television and absolutely fell in love with it? Anime is no exception. There are some crazy good films out there that few people have ever heard of and unfortunately don't get the recognition they deserve.
Law
Are you considering law school? You’re not the only one-- law school applications have increased nearly 12% over the last two years. That’s a pretty significant jump in interest, and there’s a good chance we’ll be seeing more diversity in the law world and more lawyers in general in the next few years.
If you’re thirty-five years or older and are considering attending law school, you’re far from alone in that desire. Tons of people decide to get into law later in life or make a substantial career change.
Taking on law school is an admirable feat. Once you've graduated, you have the opportunity to enter into an industry that is dedicated to maintaining justice and preserving the integrity and safety of society. It isn't an easy job, but if you're the kind of person that loves debating, has incredible attention to detail, and is highly competitive, becoming a lawyer could be the best choice for you.
Technology-assisted disruption of law firms is something that is inevitable. Tech has taken over many industries and resulted in numerous innovations and solutions and changes-- the legal world, however, has been slow to adopt technology.
Finance
Picture if you will, an idea: A real estate investor gets into their market and they start to do search engine optimization on their websites. They've got an InvestorCarrot site and they're actively doing SEO, they're building out content. They are building links, they are doing all the stuff that you're supposed to do. They're doing all this stuff that you are supposed to do, but they are not getting leads from it.
Student loan forgiveness may seem like a difficult process to navigate, but this guide can help you get started.
If you know a thing or two about investing, you probably have a general idea of what a Roth 401(k) is. More or less, a Roth 401(k) is a type of hybrid between a Roth IRA (Individual Retirement Account) and a traditional 401(k). However, the detail of what exactly a Roth 401(k) does is a little bit fuzzy. Specifically, many small-scale investors misunderstand when they can actually take money out of their plan, and how withdrawals a.k.a. distributions are handled when it comes to taxes.
If you’re working on building a personal financial plan, congratulations! You’ve taken the first step to become more financially independent and secure.
Medical
Thyroid diseases have become a significant health issue for many Americans. According to the American Thyroid Association (also known as ATA), more than 12% of Americans will develop some form of thyroid condition during their lifetime.
This article is part of a series on Nutritional Psychology and how what we eat affects our brains and moods.
In a world where cancer treatments are slow to improve, PEMF therapy can provide positive results to patients who are suffering from multiple types of cancer.
Shaken baby syndrome is a very common form of child abuse that occurs when a person shakes a baby or toddler violently. Just a few seconds of violent shaking can cause permanent lifelong damage and life-threatening injuries.
Marketing
Email marketing can be a little bit harrowing for business owners who have little experience in the practice. Or digital marketing as a whole, for that matter.
LinkedIn is social media’s most underrated source for lead generation and overall content marketing. Take a look at how LinkedIn can work for your marketing efforts and how to use the platform to your advantage.
Referral marketing is a form of relationship marketing. The main concept behind relationship marketing is that the more good relationships you have, the more good referral opportunities you’ll have.
Travel
Learning Chinese through immersion is far from a new concept. Think about it: Immersion is the perfect way to learn a language. It's the way many immigrants learn the language of their new country. When you're thrown into a totally new culture full of people who speak a foreign language, you're going to end up learning that language eventually out of necessity.
There are a surprising number of options for American citizens who want to make the move. Hundreds of thousands of people move to Canada every year, and that number only seems to be growing. What's the appeal? For starters, Canada's excellent free healthcare system, beautiful scenery, excellent job opportunities, and friendly citizens make for a great country to live in.
Utah as a whole is a unique state, complete with some of the most beautiful national parks and friendly citizens in the country. It’s no surprise that $9.75 billion is spent in the state by tourists annually.
Insert yourself into this dream. The aroma of satay and fried noodles wafting from every alleyway. Vibrant Hindu and Buddhist temples side-by-side in an array of kaleidoscopic colors. Cities that never sleep with rich nightlife not unlike what you'd expect from Western cities.
Press Releases
Bindi- Eye’s 9th release, “Ultraviolet Idiot” is a seven-track mini-album available for download through Bandcamp. “Ultraviolet Idiot” blends typical lo-fi and folk punk with avant-garde elements and psychedelia.
Safe Fleet and TEAL proudly announce their newest partnership is connecting fleets of all sizes through proprietary programmable eSIM technology for IoT.
Product Reviews
A crochet kit is a real lifesaver for anyone who loves to craft or wants to give it a try as a beginner.