Downloadable ebook for resource library, translating the restaurant Profit & Loss statement for store-level managers
Ghostwritten thought leadership article for co-founder of Restaurant365, showcasing tech tools in restaurant industry
Traditional case study based on interview with customer, featuring key products and testimonials.
Copywriting for entire corporate recruitment website. Refreshed central company messaging, based on 6+ interviews with C-suite executives and marketing department.
Product sell sheet for email blasts, in-person meetings, and other sales communications.
Complete overhaul of web development agency's website, starting with messaging architecture workshops and reimagining site map. Full copywriting and proofing services.
Reported storytelling for local nonprofit organization. Partnership with photographer as "Shared Plates" duo.
Informative blog about why White Oak Pastures chooses a regenerative agriculture production model.
Personal blog exploring topics in the food supply chain and related areas.