Claudia McCrackin

Copywriter, Proofreader/Editor

United States

Creating and developing content is my strong point, whether it is for customers, clients, vendors, or my own sales staff. I’ve been doing it for over 20 years and would love the opportunity to show you what I can do for you.

In my current position as a senior analyst for Medicare Advantage communications, I communicate to our contracted providers through newsletter articles, online alerts, emails, etc., to provide the information they need to treat our members. As a content writer and copyeditor for zipLogix, a real estate software solutions company, I wrote content for B2B audiences using newsletters, social media, website and emails. At Revolution Lighting, an LED lighting manufacturer and distributor, I did the same and also researched and wrote case studies about projects and wrote articles for industry publications.

Portfolio
Bcbsm
05/29/2023
The Record

During the COVID-19 public health emergency, the Centers for Medicare & Medicaid Services temporarily waived certain requirements and allowed flexibilities for providing telehealth services for behavioral health care. The Consolidated Appropriations Act, 2023, extended these flexibilities through Dec. 31, 2024. Some of these flexibilities will become permanent.

WONDER ERN Newsletter
10/01/2021
What's Up

Women's employee resource network monthly newsletter

Bcbsm
07/29/2021
The Record

We're getting closer to the State of Michigan's goal to vaccinate 70% or more of Michigan's population, but COVID‑19 vaccine hesitancy remains one of the major roadblocks. Despite the massive amount of information provided by national public health messengers, some residents are still on the fence about getting vaccinated or are refusing vaccination altogether.

Marketing Flyer
08/15/2017
Knowledge is Power

Empower your members with the latest association information right within zipForm® Plus

Retailrestaurantfb
04/27/2017
Efficiency of Automation

By Claudia McCrackin Energy efficiency, sustainability, green and renewable energy - these are all common terms that can be heard by anyone within earshot of a daily news channel. Energy costs remain one of the major concerns of building operators.

Revolution Lighting Website
09/27/2016
New Brunswick Schools Go Green With LED Lighting

In an effort to reduce operating expenses, the New Brunswick school district chooses Revolution Lighting LED solutions to retrofit its educational facilities.