Chanell Alexander

Content Creator and Digital Marketing Strategist

I have four years of content writing and digital marketing strategy experience with mission-driven organizations. My goal is to worry about content strategy and production, so companies and nonprofits don't have to. I specialize in using web and social media analytics data to better inform content strategy (blogs, landing page content, and video marketing).

United States of America

Portfolio

Single Grain

Beyond the Newsletter: You've Got Their Email, Now What?

Congratulations! You have gained the trust of your customers - so much so that they have entrusted you with their personal emails, and as a result, your email list is growing!...

Atlanta Small Business Network

Five Reasons Atlanta's FinTech Industry Is Putting the City on the Map

When people think of commerce in Atlanta, thoughts of Coca-Cola, CNN, and maybe even peaches might cross their minds. It would make sense, as these are the companies and items...

Atlanta Small Business Network

Five Ways to Prepare Your Small Business for Recession Survival

During times when the economy is on the upswing -like right now-it is easy to forget the cyclical nature of markets. They are almost as certain as gravity, because just like the...

Nicejob

User Generated Content: Why It Matters and Five Ways to Utilize It

What are users saying about products? Are they providing details about their experiences with services? If so, this is a great way to start sharing UGC. Including customer...

Atlanta Small Business Network

Six Ways Podcasts Can Enhance your Marketing Strategy

You have already created your marketing strategy that includes plans for social media, Facebook ads, email campaigns, and website design. However, there might be one component...

SplitMetrics

5 Mobile App Promotion Tips: Press Releases, Contact Lists, Influencers

This guest post was created by Chanell Alexander who writes about the latest technology and tools for TrustRadius - a community of professionals sharing software reviews, and...

The Mashup

Using Data Visualization for Better Customer Communication - The Mashup

Departments that work directly with customers have a lot of available data to tell them how well they're communicating, but so much of it is anecdotal and gut-feeling, unless...

NeonCRM

5 Stellar Nonprofits Using Social Media For Development | NeonCRM

By the end of next year, 33 percent of the world's population is projected to have a social media account. These channels will be a critical inroad to organizations that want to...

CBT Automotive Network

The Power of Digital Marketing: How Dealers Can Use Technology To Engage Consumers | CBT...

Decades ago, most people were only exposed to advertisements on television screens, magazines, billboards. In the span of the past twenty years, the way companies reach out to...

SlideShare

NASA Report

A report I produced on the graduate research of NASA funded scholars.