Arnab Ganguly

Senior Copywriter at STIR

India

Currently working as Senior Copywriter with STIR (Advertising Agency).

I write, edit and oversee all communications (multichannel - online and offline) of various brands my organization works with. I currently also manage a team of three copywriters.
Current work includes overseeing communications for brands like Titan, Dell, VMware, Amazon, British Telecom, Meredith, GE, Alstom, Bank of New York, Accenture, TATA, Fidelity, WeWork among others.
Have previously worked with brands like Starpick, Taj hotels, Ramayana (YouTube Webseries by 21 notes), Comicon India, Jaipur Literature Festival.

Outside of work, I write, edit and oversee articles and reports for the alternate football media website called “Goalden Times”, delving into the finer aspects of the game, working part time for their editorial and quality control team.

Have previously worked in digital marketing for brands and businesses for the past 7 years, been assisting a friend’s start-up venture on a consultant/creative advisory role for various projects.

Portfolio

Copywriter

International Business Times, Singapore Edition
09/16/2017
Netflix and Amazon Prime approach top Premier League clubs to produce fly-on-the-wall documentaries

Video streaming giants Netflix and Amazon Prime have demonstrated their ambition to break into football by competing for Premier League clubs' fly-on-the-wall documentaries. Both subscription services are known to have asked clubs in the top flight to afford them the access in all areas required to make such sports programming, which has proved very popular in the United States, as reported by the Daily Mail.

Sports Writer

International Business Times, Singapore Edition
10/26/2017
FIFA U-17 World Cup, India set to become best-attended, highest scoring tournament ever

India is well on course to becoming a landmark debutant host for the FIFA U-17 World Cup as the twin records of spectator attendance and number of goals scored are set to be re-written in the ongoing edition. With just 6,000 spectators behind, the current edition is set to get past China as the best-attended FIFA U-17 World Cup, according to Firstpost.

International Business Times, Singapore Edition
09/21/2017
The Football Association sack Women's manager Mark Sampson on the grounds of inappropriate and...

Mark Sampson has been sacked by the Football Association as England Women's manager because of "inappropriate and unacceptable behaviour". But the FA has given Sampson the boot not because of the controversial Eni Aluko case but because of "clear evidence of inappropriate and unacceptable behaviour by a coach" while he was working at Bristol's Women's Super League club, as reported by the Sun.

Sports Editor

Goalden Times
08/29/2017
When Eastern Railway Ran on Full Steam (1958) | Goalden Times

Indian national football team is on a high after its impressive display in the last two years, with them plummeting to a record 97th spot in the recent FIFA rankings, best in their history. The nation is also gripped by football fever as the host country of FIFA U17 World Cup is gearing up to ...

Goalden Times
04/09/2018
Hapoel Ironi Kiryat Shmona - Shelters of Hope from Israel | Goalden Times

Izzy Sheratzky had a vision-to take a non-league team from the peripheries of rural Israel and make them national champions. This is the story of Hapoel Ironi Kiryat Shmona, a team from a small border town that became part of Israel's football folklore. This is the story of our Israeli Black Swan, presented to you ...

International Business Times, Singapore Edition
09/20/2017
Amazon Prime set to become the next giants in football

If rumours are to be believed, Amazon could very well become the next giants of sports broadcasting with the firm set to bid for Premier League rights from the 2019-2020 season onwards. There is widespread speculation in the industry following positive noises from Amazon Prime's Seattle headquarters that they will bid for the set of three-year packages from the 2019-2020 season.