digital marketing
Hello! I am a marketing and PR specialist with 11 years of experience helping grow organizations. Digital marketing is where I really shine.
In addition, I'm a writer. I freelance for print and online publications, and I write for businesses and non-profits, whether they need website copy, newsletter content, or social media posts. I am a former columnist for the Knoxville News Sentinel and former staff writer for farragutpress.
Editing is my third love, from book-length manuscripts and websites to promotional materials. I am happy to edit your work for copy and content.
digital marketing
This is an example of the store's weekly sales email, created by a template I designed using HTML to customize as desired. I also designed some of the images in this email, such as the two sections near the bottom: "Buy More and Save" and "Price Matching." I also filmed and edited the video linked in the New Products section.
Good reach and engagement. These stats are from 31 hours after it was posted, so it continued to grow.
583 accounts reached (16% from people not following the account) and good engagement (63 likes, 5 comments).
Original image created by me specifically for Twitter.
Good reach and strong engagement, particularly comments.
Reach of 484 accounts (10% from people not following the account) and good engagement (47 Likes, 9 Comments).
First Facebook post in an ongoing digital marketing campaign to spread awareness of the store's new Sunday hours. Good reach and decent engagement.
Newspaper features