Adrienne Watson

Marketing Professional, Freelance Journalist & General Scribbler

United Kingdom

Portfolio
Black Owned Economy
09/08/2020
Young, Gifted, and Black: A Celebration of Chadwick Boseman

Celebrating the life of Chadwick Boseman, one of the greatest black role models of our time. After a private four year battle with colon cancer, 43-year-old Chadwick Boseman died surrounded by his family on the 28th August 2020.

Ecommerce and Shipping Blog by Shiptheory. Guides, Industry News and more
03/16/2020
10 Must-Have Shipping Tools for Online Businesses

As an online business owner it can feel like the internet is awash with different tools, tips and tricks on how to make your first million in a week. We aren't going to make any promises that we can't keep, but we will share some handy tools to get you on the road to hassle-free shipping.

Ecommerce and Shipping Blog by Shiptheory. Guides, Industry News and more
03/18/2020
Squarespace Shipping Cheat Sheet

Squarespace is a website building and hosting platform that offers a range of modern designs for businesses and individuals. Since its humble inception in a dorm room in 2003, today it has grown to become one of the most popular and effective e-commerce channels.

Ecommerce and Shipping Blog by Shiptheory. Guides, Industry News and more
03/19/2020
Covid-19 Shipping News

As Covid-19 (coronavirus) quarantines and restrictions are put in place across the world, including Europe, UK, and the US, there will inevitably be an impact on the e-commerce, shipping and fulfillment industries. At this difficult and daunting time, we want to keep you and your businesses as enlightened as possible.

Ecommerce and Shipping Blog by Shiptheory. Guides, Industry News and more
03/24/2020
Which E-commerce Platform is right for me?

With much lower retail footfall than there used to be, there are still ways to keep your retail business going with an e-commerce store. But where to start? There are plenty of options, solutions, and tools for online retailers, but choosing an e-commerce channel that fits your business needs first will give you the best foot forward.

Ecommerce and Shipping Blog by Shiptheory. Guides, Industry News and more
03/25/2020
Top 5 Work From Home Tools

When you and your team are out of the office, or if you work as a remote team, it can feel like a challenge to stay connected or get certain tasks done. Luckily there are so many great tools out there to help you get your job done and stay more connected than ever to your co-workers.

Ecommerce and Shipping Blog by Shiptheory. Guides, Industry News and more
04/01/2020
The Ultimate Guide to Shipping with Xero and Shiptheory

Shiptheory now integrates directly with cloud-based accounting software, Xero, making it easy for you to print shipping labels from your Xero account. If you haven't heard of it yet, Xero (pronounced 'zero') efficiently streamlines your invoicing and banking process to get paid faster.

Ecommerce and Shipping Blog by Shiptheory. Guides, Industry News and more
04/06/2020
How to Stay Profitable When You Can't Offer Free Shipping

I'm sure e-commerce owners everywhere have read the multitude of opinion pieces, blogs, and guides on how it's impossible to sell products online without offering free shipping. Although free shipping can be a popular buyer decision-making tool for online shoppers, sometimes your profit margins just won't allow for it.

Birmingham City University
The most profitable words on eBay

At Birmingham City University, we've invested £340 million transforming our campus and facilities and are committed to giving you the skills you need to succeed. Over 97% of our students are employed or in further study within six months of graduating (DLHE survey 2016/17).

Ecommerce and Shipping Blog by Shiptheory. Guides, Industry News and more
03/04/2020
The Complete Guide to Etsy Shipping

Etsy is an online Aladdin's cave of unique handmade, vintage, and art items. The global marketplace is free for sellers and crafters to join and set up their e-commerce store. The creative marketplace is one of Shiptheory's newest e-commerce channel integrations.

Ecommerce and Shipping Blog by Shiptheory. Guides, Industry News and more
02/06/2020
Unique Valentine's Promotion Ideas

As soon as February hits Valentine's Day is on the horizon as the next big retail season. If you're wracking your brains for ideas, we've found some unique ways to make your e-commerce store stand out from the flowers and love hearts.

Birmingham City University
Integra Lab

At Birmingham City University, we've invested £340 million transforming our campus and facilities and are committed to giving you the skills you need to succeed. Over 97% of our students are employed or in further study within six months of graduating (DLHE survey 2016/17).

Archive
Are we getting any closer to seeing the end of Black Pete?

ON DECEMBER 5 the Netherlands version of Christmas, Sinterklaas, is welcomed with Santa Claus, chocolate, presents and... blacked up 'elves'. According to the original tale, 'Black Pete' acts as Santa Claus's servant and does his dirty work.

Career Advice & Expert Guidance | Fish4jobs
10/29/2018
7 Warning Signs You Should Reject a Job Offer - Career Advice & Expert Guidance | Fish4jobs

Fact: nobody enjoys job hunting. Sometimes it can feel so time-consuming, stressful, and frustrating that you just want to accept the first job offer just to get it over with. The longer it takes to find your ideal role, the more pressure you can feel to fit yourself into a role that might not be right for you.

Ecommerce and Shipping Blog by Shiptheory. Guides, Industry News and more
01/24/2020
Shiptheory 2020 Update

The start of a brand new decade is also the time of exciting updates at Shiptheory. We've been working our socks off since our last update to bring you more ways to make your shipping process even easier. Read our 2020 update to find out what's new in the 'shipiverse'.

Microloan
09/06/2017
News - Microloan > Masikini Maureen

Masikini Maureen is a 45-year-old widow who lives in Mwakhoza, Zambia with her five children. She is a member and secretary of the Titandizane group in Malawi. Titandizane means 'let's help each other' and consists of a tight-knit group of entrepreneurial women. Widows in Zambia When a woman is widowed in Zambia, she is often ...

Birmingham City University
Sans serif Britain

The University uses cookies on this website to provide the best experience possible including delivering personalised content on this website, other websites and social media. By continuing to use the site you agree to this, or your can go to our cookie policy to learn more and manage your settings.

Shiptheory
Ecommerce and Shipping Blog by Shiptheory. Guides, Industry News and more
03/09/2020
New Integration with The Pallet Network

The Pallet Network, also known as TPN, is the latest delivery carrier integration to join Shiptheory. With the Pallet Network [https://shiptheory.com/thepalletnetwork], you can ship pallet orders and deliveries with ease. Over 100 independent transport companies make up TPN, using 127 depots throughout the UK and one in Ireland.

Microloan
08/02/2017
News - Microloan > Maretha's maize

Maretha Steven is the secretary of the Alinafe group in Tchawale, Malawi, a MicroLoan group of three local female business owners. She has five children under the age of 21 and is newly married to a maize and tobacco farmer. Maretha joined us a year and a half ago and accessed a loan of 60,000 ...

Birmingham City University
Monitoring and Evaluation Lab

At Birmingham City University, we've invested £340 million transforming our campus and facilities and are committed to giving you the skills you need to succeed. Over 97% of our students are employed or in further study within six months of graduating (DLHE survey 2016/17).

Scratch Media
10/14/2015
Government Plans to Scrap Maintenance Grants in NUS #CutTheCosts Campaign

Join the Fight against Government Plans to Scrap Maintenance Grants in NUS #CutTheCosts Campaign As part of the 2015 Budget, the government has put plans in place to get rid of maintenance grants for full-time students and replace them with a new loans-based system from September 2016.

Aquamarine Media
09/06/2017
Why You Shouldn't Undermine a Competitor Analysis | Aquamarine Media

A competitor analysis is a critical element of a marketing plan as it is crucial that your business can measure up to the competition. By carrying out a critical evaluation of other businesses in your field, you can establish the pros and cons of their marketing, and fill the gaps with your business.

Aquamarine Media
08/30/2017
What is Google Attribution? | Aquamarine Media

More than 50% of web traffic comes from mobile phones, and around 75% of adults start an activity on one device but use another device to make a conversion. With an average of five stages before a final conversion, and the inclusion of various devices, complex consumer pathways (the combination of ways that consumers travel to your website) are established.

Bcu
Birmingham City University : CHIME Research Project

Birmingham City University is a modern university with around 22,500 students from 80 countries. The University has strong links with industry and the professions and an established track-record of providing quality higher education and professionally relevant research.

Bcu
Monitoring and Evaluation Lab

Researchers Dr Dima Saber, Jerome Turner, Rachel-Ann Charles Background Based at the Birmingham Centre for Media and Cultural Research, the Monitoring and Evaluation Lab (M&E Lab) speaks to current concerns in co-creation and collaborative research, through developing quantitative and qualitative methods for the impact assessment of media and cultural projects, both in academic and non-academic contexts.

Bcu
Cultural Intermediation & Creative Economy

Background Professor Paul Long is the Communities Work Package Lead of the Arts and Humanities Research Council (AHRC) funded project , 'Creative Intermediation and Creative Economy'. It is a joint research project between the University of Birmingham, University of Salford, Liverpool John Moores University, City University and the University of Cardiff.

Studentjob
Trick or Treat?

Ghosts, Witches, Bats, Monsters ... you know what time of year it is! HALLOWEEN! Many events are being held all over the country this weekend for Halloween, but with so much choice, it's so hard to decide, which one to choose for your spooky night.

Studentjob
No money? Do not worry!

We all know how hard it can be to budget your money as a student, especially when you already have so much to juggle! However, when the going gets tough, these tips will make your life a whole lot easier. 1. Stay away from the takeaways and ready meals!